emerging

Textural Evolution: Sensory Design

Designers are incorporating tactile materials, organic forms, and multisensory experiences to create products and interfaces that evoke the natural world.

Detailed Analysis

In a digitally-saturated world, there's a growing appreciation for tactile and sensory experiences. Pencil-winning work showcased products made from natural materials, incorporating textures and forms inspired by nature. TBWAHAKUHODO's Shellmet, for example, is a helmet made from discarded scallop shells, demonstrating the potential of biomimicry in design. This trend reflects a desire to reconnect with the physical world and enhance well-being through sensory design.

Context Signals

Rising engagement in immersive, multisensory experiences (Canvas 8). Growing awareness of neurodiversity and the need for inclusive design. Pantone's Color of the Year 2024, Peach Fuzz, reflects a desire for togetherness and stillness.

Edge

Biodegradable and sustainable materials will become increasingly prevalent in product design. Haptic technology and sensory feedback will enhance digital experiences. Designers will leverage neuroscience and neuroaesthetics to create more impactful and emotionally resonant products.
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TRENDS
“Something is changing in the cultural zeitgeist right now. The Old Romantics [saw] 18th-century artists, scientists and intellectuals react to an age of disenchantment.