Retro Active

Retro Active. Unlike other short-lived trends, the boom in the aesthetic that references the 90’s and Y2K extends far beyond fashion. From old-school flip phones to a rise in the Y2K design aesthetic, get ready for a nostalgia revival.

Some of the popular sub-trends within this one are “Kidcore” which brings childhood aesthetics to the forefront. This rainbow-fueled color palette, toy-inspired style brings out the kid in all of us, and its rise in popularity is being reflected in Etsy shops, Depop shops, and indie brands. Another sub-trend, “Y2K Everything”, uses a rainbow-fueled color palette, toy-inspired style to bring out the kid in all of us, and its rise in popularity is being reflected in Etsy shops, Depop shops, and indie brands.

Last but not least, “Tech it Back”, is another sub-trend describing a general feeling of nostalgia is resulting in a rise of 1990’s tech, particularly among Gen Z. Mashable reports a resurgence of wired headphones that communicate effortlessly cool style..