Brands try to make plant-based eating more cost-accessible. Healthy, plant-based eating options tend to be costly, but some brands in the food industry are trying to change the perception that eating vegan is expensive. These cost- accessible products range from vegan fast-food imitations to more sophisticated meal kit options.
As factors like inflation, high costs of living, and stagnant wages compound--consumers are increasingly having to budget and prioritize cost-accessibility in their day-to-day purchase decisions. As this trend continues, brands that cater to those who are looking for cheaper options are going to become increasingly valued by consumers..
Affordable Vegan
Brands try to make plant-based eating more cost-accessible as consumers have to budget and prioritize. Healthy, plant-based eating options tend to be costly, but some brands in the food industry are trying to change the perception.
This trend originates from the report:
TREND HUNTER - Trend Report 2039
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