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Trends Themes Values-Driven Consumption

Your trends

Values-Driven Consumption 430
AI-Driven Transformation 454
Authenticity and Transparency Reign Supreme 354
Experiences Over Material Goods 269
Navigating Global Uncertainty 391
The Blurring of Physical and Digital Realities 159
The Power of Community and Connection 455
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  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Grounding Getaways
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Health and well-being
    • Nature-based experiences
    • Wellness tourism
    • Health & Wellness
    • Lifestyle
    • Travel & Tourism

    Travelers seek grounding experiences, connecting with nature through activities like walking barefoot and immersing in natural water sources.

    Lemongrass: Travel trend report 2025
    Grounding Getaways
    Travelers seek grounding experiences, connecting with nature through activities like walking barefoot and immersing in natural water sources.
    Impact Areas Health and well-being, Nature-based experiences, Wellness tourism
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Health & Wellness, Lifestyle, Travel & Tourism
  • Green Real Estate Transition
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Commercial
    • Industrials and Logistics
    • Residential
    • Business & Commerce
    • Global Challenges
    • Sustainability

    The real estate sector is undergoing a significant shift towards sustainability, driven by climate change concerns and regulatory pressures.

    European Bank: Real estate sector...
    Green Real Estate Transition
    The real estate sector is undergoing a significant shift towards sustainability, driven by climate change concerns and regulatory pressures.
    Impact Areas Commercial, Industrials and Logistics, Residential
    Themes Navigating Global Uncertainty, Values-Driven Consumption
    Categories Business & Commerce, Global Challenges, Sustainability
  • Green AI Policy Expansion
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Data Center Industry
    • Government Regulations
    • Renewable Energy Sector
    • Emerging Technology
    • Global Challenges
    • Government & Politics

    Policy and regulatory changes are emerging to promote sustainable data center development, focusing on efficiency standards, clean energy, and location planning.

    Deloitte: A study of AI's...
    Green AI Policy Expansion
    Policy and regulatory changes are emerging to promote sustainable data center development, focusing on efficiency standards, clean energy, and location planning.
    Impact Areas Data Center Industry, Government Regulations, Renewable Energy Sector
    Themes Navigating Global Uncertainty, Values-Driven Consumption
    Categories Emerging Technology, Global Challenges, Government & Politics
  • Grassroots Football Resilience
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Community Building
    • social justice
    • Sports
    • Business & Commerce
    • Culture

    Grassroots football, particularly among female-identifying and non-binary teams, is demonstrating resilience and rewriting the rules of the game, despite facing funding challenges and systemic inequities.

    House Captain: StratTape Vol. 2
    Grassroots Football Resilience
    Grassroots football, particularly among female-identifying and non-binary teams, is demonstrating resilience and rewriting the rules of the game, despite facing funding challenges and systemic inequities.
    Impact Areas Community Building, social justice, Sports
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection, Values-Driven Consumption
    Categories Business & Commerce, Culture
  • Goods Getaways Growing
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • Values-Driven Consumption
    • Experiential tourism
    • Local businesses
    • Retail
    • Business & Commerce
    • Consumer Attitudes
    • Travel & Tourism

    Travelers are prioritizing unique, locally-sourced goods and experiences over traditional souvenirs.

    Expedia: Unpack 25, the trends...
    Goods Getaways Growing
    Travelers are prioritizing unique, locally-sourced goods and experiences over traditional souvenirs.
    Impact Areas Experiential tourism, Local businesses, Retail
    Themes Authenticity and Transparency Reign Supreme, Experiences Over Material Goods, Values-Driven Consumption
    Categories Business & Commerce, Consumer Attitudes, Travel & Tourism
  • Go Getaways & Adventure
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Adventure tourism
    • Outdoor Recreation
    • Travel Agencies
    • Consumer Attitudes
    • Travel & Tourism

    Travelers increasingly seek active and unique experiences, with a growing interest in adventure tourism.

    Hilton: 2025 trends report fact...
    Go Getaways & Adventure
    Travelers increasingly seek active and unique experiences, with a growing interest in adventure tourism.
    Impact Areas Adventure tourism, Outdoor Recreation, Travel Agencies
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Consumer Attitudes, Travel & Tourism
  • GLP-1 Lifestyle Impact
    • Experiences Over Material Goods
    • Values-Driven Consumption
    • Food and beverage
    • Health and Wellness
    • Pharmaceutical
    • Business & Commerce
    • Consumer Attitudes
    • Health & Wellness

    The rise of GLP-1 medications is influencing consumer behavior, spending patterns, and lifestyle choices related to health and wellness.

    Nielsen: Guide to 2025 mid-year...
    GLP-1 Lifestyle Impact
    The rise of GLP-1 medications is influencing consumer behavior, spending patterns, and lifestyle choices related to health and wellness.
    Impact Areas Food and beverage, Health and Wellness, Pharmaceutical
    Themes Experiences Over Material Goods, Values-Driven Consumption
    Categories Business & Commerce, Consumer Attitudes, Health & Wellness
  • GLP-1 Drug Support
    • Authenticity and Transparency Reign Supreme
    • Values-Driven Consumption
    • Food & Beverage
    • Healthcare
    • Pharmaceutical
    • Consumer Attitudes
    • Food & Drink
    • Health & Wellness

    The rise of GLP-1 drugs for weight management is creating new needs and opportunities for the food and beverage industry, focusing on nutritional density and portion control.

    Nourish: 2025 food agriculture trend...
    GLP-1 Drug Support
    The rise of GLP-1 drugs for weight management is creating new needs and opportunities for the food and beverage industry, focusing on nutritional density and…
    Impact Areas Food & Beverage, Healthcare, Pharmaceutical
    Themes Authenticity and Transparency Reign Supreme, Values-Driven Consumption
    Categories Consumer Attitudes, Food & Drink, Health & Wellness
  • Globe: Tradition in Transition
    • Authenticity and Transparency Reign Supreme
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Economic policies and regulations
    • Healthcare and wellness
    • Sustainability Initiatives
    • Technological innovation
    • Brands & Advertising
    • Consumer Attitudes
    • Global Challenges

    Rapid global changes, including technological advancements, environmental concerns, and demographic shifts, are forcing a reevaluation of traditional norms and values.

    Mintel: 2025 global consumer trends
    Globe: Tradition in Transition
    Rapid global changes, including technological advancements, environmental concerns, and demographic shifts, are forcing a reevaluation of traditional norms and values.
    Impact Areas Economic policies and regulations, Healthcare and wellness, Sustainability Initiatives, Technological innovation
    Themes Authenticity and Transparency Reign Supreme, Navigating Global Uncertainty, Values-Driven Consumption
    Categories Brands & Advertising, Consumer Attitudes, Global Challenges
  • Global Taste Adventures
    • Experiences Over Material Goods
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Food travel
    • Ready meals
    • Restaurants
    • Consumer Attitudes
    • Culture
    • Food & Drink

    Consumers are seeking culinary escapism through global cuisines, with a growing interest in South East Asian and Middle Eastern flavors.

    Synergy: Ready meals 2025-2026 trend...
    Global Taste Adventures
    Consumers are seeking culinary escapism through global cuisines, with a growing interest in South East Asian and Middle Eastern flavors.
    Impact Areas Food travel, Ready meals, Restaurants
    Themes Experiences Over Material Goods, Navigating Global Uncertainty, Values-Driven Consumption
    Categories Consumer Attitudes, Culture, Food & Drink
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