emerging

AI-Driven Fraud Prevention

Artificial intelligence (AI) is playing a crucial role in both perpetrating and preventing fraud, leading to a technological arms race in the payments industry.

Detailed Analysis

While fraudsters are leveraging AI, particularly Generative AI (GenAI), to enhance scams and manipulate customers, financial institutions are simultaneously using AI to develop more sophisticated fraud detection and prevention models. This creates a dynamic interplay between AI-powered fraud and AI-powered security. "Using Generative Al (GenAI), individual fraudsters can perform more sophisticated and scalable fraud without a significant increase in time or resources required."

Context Signals

GenAI could enable fraud losses to reach $40 billion in the US by 2027. Mastercard's AI solution increased fraud detection speed by 300%. Visa achieved an 85% reduction in false positives using AI.

Edge

The development of explainable AI (XAI) will be crucial for building trust and transparency in AI-driven fraud detection systems. The increasing use of AI in fraud prevention may lead to a shift towards more personalized and dynamic security measures.
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TRENDS
Financial institutions can combat the increased complexity and velocity of fraud by leveraging Al (including GenAI) to develop faster detection models and to gain insights into emerging fraud trends and networks.