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Trends Themes AI-Driven Transformation

Your trends

AI-Driven Transformation 454
Authenticity and Transparency Reign Supreme 354
Experiences Over Material Goods 269
Navigating Global Uncertainty 391
The Blurring of Physical and Digital Realities 159
The Power of Community and Connection 455
Values-Driven Consumption 430
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A-Z Z-A
  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • AI-Powered Advertising
    • AI-Driven Transformation
    • Campaign Management
    • Creative Production
    • Data Analysis
    • Personalization
    • Brands & Advertising
    • Business & Commerce
    • Emerging Technology

    Artificial intelligence is rapidly transforming advertising, enabling automation, personalization, and enhanced creativity.

    Smartly: Digital Advertising Trends 2025
    AI-Powered Advertising
    Artificial intelligence is rapidly transforming advertising, enabling automation, personalization, and enhanced creativity.
    • Brands & Advertising
    • Business & Commerce
    • Emerging Technology
    • AI-Driven Transformation
    Impact Areas Campaign Management, Creative Production, Data Analysis, Personalization
    Themes AI-Driven Transformation
    Categories Brands & Advertising, Business & Commerce, Emerging Technology
  • AI-Powered Audio Features
    • AI-Driven Transformation
    • Advertising Technology
    • Audio Platforms
    • User Experience
    • Brands & Advertising
    • Digital Platforms
    • Emerging Technology

    Audio platforms are leveraging AI to enhance listening experiences and advertising strategies, including dynamic contextual ads, synthetic voice testing, and content navigation.

    Audacy: Share of audio trends
    AI-Powered Audio Features
    Audio platforms are leveraging AI to enhance listening experiences and advertising strategies, including dynamic contextual ads, synthetic voice testing, and content navigation.
    • Brands & Advertising
    • Digital Platforms
    • Emerging Technology
    • AI-Driven Transformation
    Impact Areas Advertising Technology, Audio Platforms, User Experience
    Themes AI-Driven Transformation
    Categories Brands & Advertising, Digital Platforms, Emerging Technology
  • AI-Powered B2B Marketing
    • AI-Driven Transformation
    • Content creation
    • Customer Relationship Management
    • Marketing Automation
    • Brands & Advertising
    • Business & Commerce
    • Emerging Technology

    AI is transforming B2B marketing, enabling hyper-personalization, predictive analytics, and campaign optimization.

    B2B Group: B2b media in...
    AI-Powered B2B Marketing
    AI is transforming B2B marketing, enabling hyper-personalization, predictive analytics, and campaign optimization.
    • Brands & Advertising
    • Business & Commerce
    • Emerging Technology
    • AI-Driven Transformation
    Impact Areas Content creation, Customer Relationship Management, Marketing Automation
    Themes AI-Driven Transformation
    Categories Brands & Advertising, Business & Commerce, Emerging Technology
  • AI-Powered Content Creation
    • AI-Driven Transformation
    • Content creation
    • Marketing Automation
    • Social Media Marketing
    • Brands & Advertising
    • Emerging Technology
    • Media & Information

    Generative AI is becoming a standard tool for social media content creation, enabling increased efficiency and output.

    Hootsuite: Social trends 2025
    AI-Powered Content Creation
    Generative AI is becoming a standard tool for social media content creation, enabling increased efficiency and output.
    • Brands & Advertising
    • Emerging Technology
    • Media & Information
    • AI-Driven Transformation
    Impact Areas Content creation, Marketing Automation, Social Media Marketing
    Themes AI-Driven Transformation
    Categories Brands & Advertising, Emerging Technology, Media & Information
  • AI-Powered Content Generation
    • AI-Driven Transformation
    • Entertainment
    • Journalism
    • Marketing
    • Media Production
    • Business & Commerce
    • Emerging Technology
    • Media & Information

    AI is rapidly transforming content creation, from automating tasks to becoming a collaborative partner.

    Ezra Eeman: Wayfinder trends 2025
    AI-Powered Content Generation
    AI is rapidly transforming content creation, from automating tasks to becoming a collaborative partner.
    • Business & Commerce
    • Emerging Technology
    • Media & Information
    • AI-Driven Transformation
    Impact Areas Entertainment, Journalism, Marketing, Media Production
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology, Media & Information
  • AI-Powered Copywriting
    • AI-Driven Transformation
    • Advertising
    • Content creation
    • copywriting
    • Marketing
    • Brands & Advertising
    • Emerging Technology

    Gemini is presented as a tool to enhance copywriting by generating creative copy variations, adapting to different formats, and providing feedback.

    Google: Gemini prompt guide for...
    AI-Powered Copywriting
    Gemini is presented as a tool to enhance copywriting by generating creative copy variations, adapting to different formats, and providing feedback.
    • Brands & Advertising
    • Emerging Technology
    • AI-Driven Transformation
    Impact Areas Advertising, Content creation, copywriting, Marketing
    Themes AI-Driven Transformation
    Categories Brands & Advertising, Emerging Technology
  • AI-Powered Core Modernization
    • AI-Driven Transformation
    • Core business processes
    • Data Governance
    • Enterprise resource planning (ERP)
    • Business & Commerce
    • Data & Privacy
    • Emerging Technology

    AI is transforming core enterprise systems, enabling new ways of working, automating tasks, and challenging the traditional single source of truth model.

    Deloitte: Tech trends 2025
    AI-Powered Core Modernization
    AI is transforming core enterprise systems, enabling new ways of working, automating tasks, and challenging the traditional single source of truth model.
    • Business & Commerce
    • Data & Privacy
    • Emerging Technology
    • AI-Driven Transformation
    Impact Areas Core business processes, Data Governance, Enterprise resource planning (ERP)
    Themes AI-Driven Transformation
    Categories Business & Commerce, Data & Privacy, Emerging Technology
  • AI-Powered Creative Empowerment
    • AI-Driven Transformation
    • The Power of Community and Connection
    • Content creation
    • Innovation
    • Marketing
    • Brands & Advertising
    • Digital Platforms
    • Emerging Technology

    AI tools are democratizing creativity, enabling brands and users to generate innovative content more easily.

    TikTok: What's Next 2025 Trend...
    AI-Powered Creative Empowerment
    AI tools are democratizing creativity, enabling brands and users to generate innovative content more easily.
    • Brands & Advertising
    • Digital Platforms
    • Emerging Technology
    • AI-Driven Transformation
    • The Power of Community and Connection
    Impact Areas Content creation, Innovation, Marketing
    Themes AI-Driven Transformation, The Power of Community and Connection
    Categories Brands & Advertising, Digital Platforms, Emerging Technology
  • AI-Powered Creator Marketing
    • AI-Driven Transformation
    • Content creation
    • Data Analysis
    • Workflow Automation
    • Brands & Advertising
    • Emerging Technology

    AI is rapidly being integrated into creator marketing, impacting strategies and enabling tasks like content generation and data analysis.

    Creator IQ: The state of...
    AI-Powered Creator Marketing
    AI is rapidly being integrated into creator marketing, impacting strategies and enabling tasks like content generation and data analysis.
    • Brands & Advertising
    • Emerging Technology
    • AI-Driven Transformation
    Impact Areas Content creation, Data Analysis, Workflow Automation
    Themes AI-Driven Transformation
    Categories Brands & Advertising, Emerging Technology
  • AI-Powered Cyber Threats
    • AI-Driven Transformation
    • Navigating Global Uncertainty
    • All sectors
    • Individuals
    • Cybersecurity
    • Emerging Technology

    Threat actors are increasingly leveraging AI to enhance their attacks, from sophisticated targeting to automated social engineering.

    Microsoft: Digital Defense Report 2024
    AI-Powered Cyber Threats
    Threat actors are increasingly leveraging AI to enhance their attacks, from sophisticated targeting to automated social engineering.
    • Cybersecurity
    • Emerging Technology
    • AI-Driven Transformation
    • Navigating Global Uncertainty
    Impact Areas All sectors, Individuals
    Themes AI-Driven Transformation, Navigating Global Uncertainty
    Categories Cybersecurity, Emerging Technology
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