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- TrendThemeImpact AreasCategorySummaryReport
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Short Trend Summary
Consumers are prioritizing a holistic approach to health, driving demand for diverse nutrition products beyond traditional protein.
Holistic Health & Nutrition- The Power of Community and Connection
- Values-Driven Consumption
- Food and beverage
- Nutrition
- Wellness
- Consumer Attitudes
- Food & Drink
- Health & Wellness
Consumers are prioritizing a holistic approach to health, driving demand for diverse nutrition products beyond traditional protein.
Synergy: Nutrition 2025-2026 trend reportHolistic Health & Nutrition
Consumers are prioritizing a holistic approach to health, driving demand for diverse nutrition products beyond traditional protein. -
Short Trend Summary
The lines between sports nutrition and general wellness are increasingly blurred, driven by demand for personalized products.
Blurring Wellness & Sports- The Power of Community and Connection
- Values-Driven Consumption
- sports nutrition
- Wellness
- women's health
- Business & Commerce
- Consumer Attitudes
- Health & Wellness
The lines between sports nutrition and general wellness are increasingly blurred, driven by demand for personalized products.
Synergy: Nutrition 2025-2026 trend reportBlurring Wellness & Sports
The lines between sports nutrition and general wellness are increasingly blurred, driven by demand for personalized products. -
Short Trend Summary
Consumers, led by Gen-Z, are prioritizing holistic well-being, driving demand for functional coffee with benefits beyond instant gratification.
Holistic Self-Care Coffee- The Power of Community and Connection
- Values-Driven Consumption
- Coffee industry
- Functional beverage market
- Wellness industry
- Consumer Attitudes
- Food & Drink
- Health & Wellness
Consumers, led by Gen-Z, are prioritizing holistic well-being, driving demand for functional coffee with benefits beyond instant gratification.
Synergy: Coffee 2025-2026 trend reportHolistic Self-Care Coffee
Consumers, led by Gen-Z, are prioritizing holistic well-being, driving demand for functional coffee with benefits beyond instant gratification. -
Short Trend Summary
Consumers prioritize long-term well-being over instant gratification, driving demand for functional beverages and reduced alcohol consumption.
Holistic Self-Care Focus- The Power of Community and Connection
- Values-Driven Consumption
- Functional beverages
- Non-alcoholic beverages
- Wellness industry
- Consumer Attitudes
- Food & Drink
- Health & Wellness
Consumers prioritize long-term well-being over instant gratification, driving demand for functional beverages and reduced alcohol consumption.
Synergy: Soft drinks and non-alcoholic...Holistic Self-Care Focus
Consumers prioritize long-term well-being over instant gratification, driving demand for functional beverages and reduced alcohol consumption. -
Short Trend Summary
The health and wellness trend is growing, particularly among Gen Z, driving demand for related products and services, including mental wellness offerings.
Health and Wellness Expansion- The Power of Community and Connection
- Values-Driven Consumption
- Beauty
- Healthcare
- Retail
- Business & Commerce
- Consumer Attitudes
- Health & Wellness
The health and wellness trend is growing, particularly among Gen Z, driving demand for related products and services, including mental wellness offerings.
Publicis Sapient: Guide to Next...Health and Wellness Expansion
The health and wellness trend is growing, particularly among Gen Z, driving demand for related products and services, including mental wellness offerings. -
Short Trend Summary
Consumers, led by Gen Z, prioritize holistic well-being, leading to a decrease in instant gratification and increased focus on long-term health, including mindful alcohol consumption.
Holistic Self-Care & Moderation- Experiences Over Material Goods
- The Power of Community and Connection
- Values-Driven Consumption
- Alcohol
- Non-alcoholic beverages
- Wellness industry
- Consumer Attitudes
- Health & Wellness
- Lifestyle
Consumers, led by Gen Z, prioritize holistic well-being, leading to a decrease in instant gratification and increased focus on long-term health, including mindful alcohol consumption.
Synergy: Alcohol 2025-2026 trend reportHolistic Self-Care & Moderation
Consumers, led by Gen Z, prioritize holistic well-being, leading to a decrease in instant gratification and increased focus on long-term health, including mindful alcohol consumption. -
Short Trend Summary
The health and wellness trend is evolving towards personalized experiences, driven by Gen Z's purchasing power and focus on holistic well-being.
Personalized Health & Wellness- Experiences Over Material Goods
- The Power of Community and Connection
- Values-Driven Consumption
- Beauty
- Health & Wellness
- Personalized Nutrition
- Consumer Attitudes
- Health & Wellness
The health and wellness trend is evolving towards personalized experiences, driven by Gen Z's purchasing power and focus on holistic well-being.
Publicis Sapient: Guide to Next...Personalized Health & Wellness
The health and wellness trend is evolving towards personalized experiences, driven by Gen Z's purchasing power and focus on holistic well-being. -
Short Trend Summary
Convenience is becoming a key driver in healthcare, with telemedicine, home diagnostics, and other innovative solutions transforming patient access and experience.
Convenience-Driven Healthcare- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Values-Driven Consumption
- Home diagnostics
- Patient access
- Preventive care
- Retail clinics
- Telemedicine
- Business & Commerce
- Consumer Attitudes
- Health & Wellness
Convenience is becoming a key driver in healthcare, with telemedicine, home diagnostics, and other innovative solutions transforming patient access and experience.
Publicis Sapient: Guide to Next...Convenience-Driven Healthcare
Convenience is becoming a key driver in healthcare, with telemedicine, home diagnostics, and other innovative solutions transforming patient access and experience. -
Short Trend Summary
Key non-economic well-being indicators, including life expectancy, mental health, and social connectedness, show concerning declines.
Declining Well-being Indicators- Navigating Global Uncertainty
- The Power of Community and Connection
- Mental Health
- Public Health
- Social Cohesion
- Culture
- Health & Wellness
Key non-economic well-being indicators, including life expectancy, mental health, and social connectedness, show concerning declines.
OECD: How's Life 2024Declining Well-being Indicators
Key non-economic well-being indicators, including life expectancy, mental health, and social connectedness, show concerning declines. -
Short Trend Summary
Significant well-being gaps persist across gender, age, and education levels, despite some narrowing trends.
Persistent Well-being Inequality- The Power of Community and Connection
- Values-Driven Consumption
- Education
- Labor Market
- Social Equity
- Culture
- Government & Politics
- Health & Wellness
Significant well-being gaps persist across gender, age, and education levels, despite some narrowing trends.
OECD: How's Life 2024Persistent Well-being Inequality
Significant well-being gaps persist across gender, age, and education levels, despite some narrowing trends.