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Trends Subcategories Corporate Responsibility

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  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Accountability and Provenance
    • Authenticity and Transparency Reign Supreme
    • Values-Driven Consumption
    • Compliance
    • Supply Chain Management
    • Sustainability
    • Business & Commerce
    • Global Challenges
    • Sustainability

    Growing demands for accountability and transparency are driving a shift towards provenance tracking and systems-level thinking.

    University of Sydney: 2025 Skills...
    Accountability and Provenance
    Growing demands for accountability and transparency are driving a shift towards provenance tracking and systems-level thinking.
    Impact Areas Compliance, Supply Chain Management, Sustainability
    Themes Authenticity and Transparency Reign Supreme, Values-Driven Consumption
    Categories Business & Commerce, Global Challenges, Sustainability
  • Better Supply Chain
    • Authenticity and Transparency Reign Supreme
    • Values-Driven Consumption
    • Advertising
    • Brand Safety
    • Media Measurement
    • Programmatic Media
    • Sustainability
    • Brands & Advertising
    • Business & Commerce
    • Sustainability

    A higher quality programmatic supply chain is essential for effective advertising, focusing on sustainability, transparency, and trust.

    Dentsu: The year of impact...
    Better Supply Chain
    A higher quality programmatic supply chain is essential for effective advertising, focusing on sustainability, transparency, and trust.
    Impact Areas Advertising, Brand Safety, Media Measurement, Programmatic Media, Sustainability
    Themes Authenticity and Transparency Reign Supreme, Values-Driven Consumption
    Categories Brands & Advertising, Business & Commerce, Sustainability
  • Biophilic Commercial Design
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • Values-Driven Consumption
    • Architecture
    • Commercial Interior Design
    • Material Science
    • Business & Commerce
    • Sustainability

    Commercial spaces are increasingly integrating natural elements and sustainable materials, redefining luxury through raw minimalism.

    Sherwin Williams: Colormix 2025 lookbook
    Biophilic Commercial Design
    Commercial spaces are increasingly integrating natural elements and sustainable materials, redefining luxury through raw minimalism.
    Impact Areas Architecture, Commercial Interior Design, Material Science
    Themes Authenticity and Transparency Reign Supreme, Experiences Over Material Goods, Values-Driven Consumption
    Categories Business & Commerce, Sustainability
  • Care & Community Focus
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Community Development
    • Healthcare
    • Sustainability
    • Wellness
    • Consumer Attitudes
    • Culture
    • Sustainability

    Consumers are prioritizing care for themselves, others, and the planet, seeking community and connection.

    WGSN: Future consumer 2026
    Care & Community Focus
    Consumers are prioritizing care for themselves, others, and the planet, seeking community and connection.
    Impact Areas Community Development, Healthcare, Sustainability, Wellness
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Consumer Attitudes, Culture, Sustainability
  • Climate Change Risk
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Business Models
    • Regulatory Compliance
    • Supply Chain Management
    • Sustainability Reporting
    • Business & Commerce
    • Global Challenges
    • Sustainability

    Climate change is becoming a major concern, driving regulatory changes, impacting business models, and requiring increased sustainability reporting.

    ECIIA: Asia Pacific risk in...
    Climate Change Risk
    Climate change is becoming a major concern, driving regulatory changes, impacting business models, and requiring increased sustainability reporting.
    Impact Areas Business Models, Regulatory Compliance, Supply Chain Management, Sustainability Reporting
    Themes Navigating Global Uncertainty, Values-Driven Consumption
    Categories Business & Commerce, Global Challenges, Sustainability
  • Collective Sustainability
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Collaboration
    • Material Innovation
    • Supply chain
    • Sustainability
    • Brands & Advertising
    • Business & Commerce
    • Global Challenges

    The fashion industry needs to collaborate across the value chain to address the complex challenges of sustainability.

    McKinsey: The state of fashion...
    Collective Sustainability
    The fashion industry needs to collaborate across the value chain to address the complex challenges of sustainability.
    Impact Areas Collaboration, Material Innovation, Supply chain, Sustainability
    Themes The Power of Community and Connection, Values-Driven Consumption
    Categories Brands & Advertising, Business & Commerce, Global Challenges
  • Creator Value Alignment
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Brand Partnerships
    • Creator Selection
    • Social Responsibility
    • Brands & Advertising
    • Culture
    • Sustainability

    Creators are increasingly prioritizing brand values, particularly inclusivity, sustainability, and social justice, when choosing partnerships.

    Creator IQ: The state of...
    Creator Value Alignment
    Creators are increasingly prioritizing brand values, particularly inclusivity, sustainability, and social justice, when choosing partnerships.
    Impact Areas Brand Partnerships, Creator Selection, Social Responsibility
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection, Values-Driven Consumption
    Categories Brands & Advertising, Culture, Sustainability
  • Data Center Energy Efficiency Push
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Data Center Operations
    • Hardware Manufacturers
    • Sustainability Initiatives
    • Business & Commerce
    • Global Challenges
    • Sustainability

    Improving data center energy efficiency is crucial for mitigating environmental impact, with focus on PUE, idle power, and computing performance.

    Deloitte: A study of AI's...
    Data Center Energy Efficiency Push
    Improving data center energy efficiency is crucial for mitigating environmental impact, with focus on PUE, idle power, and computing performance.
    Impact Areas Data Center Operations, Hardware Manufacturers, Sustainability Initiatives
    Themes Navigating Global Uncertainty, Values-Driven Consumption
    Categories Business & Commerce, Global Challenges, Sustainability
  • ESG Uncertainty
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Business
    • Investment
    • Policy
    • Sustainability
    • Business & Commerce
    • Global Challenges
    • Sustainability

    Despite growing public concern about environmental issues, companies face pressure to balance sustainability with profitability, leading to uncertainty around ESG commitments.

    Ipsos: Almanac 2025
    ESG Uncertainty
    Despite growing public concern about environmental issues, companies face pressure to balance sustainability with profitability, leading to uncertainty around ESG commitments.
    Impact Areas Business, Investment, Policy, Sustainability
    Themes Navigating Global Uncertainty, Values-Driven Consumption
    Categories Business & Commerce, Global Challenges, Sustainability
  • Ethical and Sustainable Marketing
    • Authenticity and Transparency Reign Supreme
    • Values-Driven Consumption
    • Brand Reputation
    • Consumer Behavior
    • Supply Chain Management
    • Brands & Advertising
    • Business & Commerce
    • Consumer Attitudes
    • Sustainability

    Consumers are increasingly drawn to brands that prioritize ethical sourcing, sustainability, and social responsibility, demanding transparency and accountability.

    Aeroplane 2025: Branding trends report
    Ethical and Sustainable Marketing
    Consumers are increasingly drawn to brands that prioritize ethical sourcing, sustainability, and social responsibility, demanding transparency and accountability.
    Impact Areas Brand Reputation, Consumer Behavior, Supply Chain Management
    Themes Authenticity and Transparency Reign Supreme, Values-Driven Consumption
    Categories Brands & Advertising, Business & Commerce, Consumer Attitudes, Sustainability
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