Money Matters
Consumers are re-evaluating the value of money and the balance between convenience and cost after a decade of on-demand services. A challenge lies in understanding what consumers truly value, as there is a shift towards balancing price and value with urgency and convenience, likely driven by a resurgence in DIY activities and economic factors. This may lead to a new demand for personalization, relevant tools and resources for people who want to do more with less or return to a simpler life.