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Short Trend Summary
Sleep Fitness. Sleep is becoming a top priority as two in three people have reported poor sleep quality. Sales of sleep aids have increased by nearly 10% from 2021 to 2022, and people are looking for natural sleep-fit routines and…
Sleep Fitness- Fashion & Beauty
- Health & Wellness
- Lifestyle
Sleep Fitness. Sleep is becoming a top priority as two in three people have reported poor sleep quality. Sales of sleep aids have increased by nearly 10% from 2021 to 2022, and people are looking for natural sleep-fit routines and supplements to improve their sleep. Trends such as circadian eating,…
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Holland & Barret - Wellness...Sleep Fitness
Sleep Fitness. Sleep is becoming a top priority as two in three people have reported poor sleep quality. Sales of sleep aids have increased by…
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Short Trend Summary
Back To Our Roots. People will move towards foods that can help with their overall wellbeing while relieving stress and supporting brain, heart, and gut health. Superfood sprinkles, for example, such as functional mushrooms, adaptogens, and water-based plant protein, are…
Back To Our Roots- Food & Drink
- Health & Wellness
- Sustainability
Back To Our Roots. People will move towards foods that can help with their overall wellbeing while relieving stress and supporting brain, heart, and gut health. Superfood sprinkles, for example, such as functional mushrooms, adaptogens, and water-based plant protein, are predicted to soar in popularity. The functional mushroom market is…
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Holland & Barret - Wellness...Back To Our Roots
Back To Our Roots. People will move towards foods that can help with their overall wellbeing while relieving stress and supporting brain, heart, and gut… 
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Short Trend Summary
Go With Your Gut (Health). Gut health is a top priority for people seeking to improve their overall wellness. Fermentation is being rebooted in 2023 as trending health foods include chickpea powder and seed spreads. Snacks are evolving to cater…
Go With Your Gut (Health & Welness)- Emerging Technology
- Food & Drink
- Health & Wellness
Go With Your Gut (Health). Gut health is a top priority for people seeking to improve their overall wellness. Fermentation is being rebooted in 2023 as trending health foods include chickpea powder and seed spreads. Snacks are evolving to cater to changing consumer demands for tasty, nutritious, and sustainable options…
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Holland & Barret - Wellness...Go With Your Gut (Health & Welness)
Go With Your Gut (Health). Gut health is a top priority for people seeking to improve their overall wellness. Fermentation is being rebooted in 2023… 
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Short Trend Summary
Wellness Tech Gets Personal. The focus on wellness is shifting towards personalized nutrition and AI-powered health solutions. The medical industry will place more emphasis on metabolic and microbiome health, with new innovations in health data analysis and personalized nutrition. As…
Wellness Tech Gets Personal- Emerging Technology
- Health & Wellness
- Lifestyle
Wellness Tech Gets Personal. The focus on wellness is shifting towards personalized nutrition and AI-powered health solutions. The medical industry will place more emphasis on metabolic and microbiome health, with new innovations in health data analysis and personalized nutrition. As people take charge of their health, simple health checks and…
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Holland & Barret - Wellness...Wellness Tech Gets Personal
Wellness Tech Gets Personal. The focus on wellness is shifting towards personalized nutrition and AI-powered health solutions. The medical industry will place more emphasis on… -
Short Trend Summary
Back to the Wild. In 2023, travel will focus more on responsible and conscious experiences, as opposed to well-planned and comfort-first trips. We’ll see more rewilding initiatives, a broader usage of visual techniques that feature grounding colors, as well as…
Back to the Wild- Health & Wellness
- Sustainability
- Travel
Back to the Wild. In 2023, travel will focus more on responsible and conscious experiences, as opposed to well-planned and comfort-first trips. We’ll see more rewilding initiatives, a broader usage of visual techniques that feature grounding colors, as well as hiking and camping aesthetics; all of this reinforced by messages…
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Depositphotos - Creative Trends ‘23Back to the Wild
Back to the Wild. In 2023, travel will focus more on responsible and conscious experiences, as opposed to well-planned and comfort-first trips. We’ll see more… 
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Short Trend Summary
Wellness Upgrade. To better connect with audiences, brands will include AR- and VR-powered wellness experiences in their marketing activities. Using dynamic, abstract, and 3D motion graphics with thematic sound effects and scents will facilitate separation from the physical environment and…
Wellness Upgrade- Brands & Advertising
- Emerging Technology
- Health & Wellness
Wellness Upgrade. To better connect with audiences, brands will include AR- and VR-powered wellness experiences in their marketing activities. Using dynamic, abstract, and 3D motion graphics with thematic sound effects and scents will facilitate separation from the physical environment and help accelerate positive results for both consumers and brands.
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Depositphotos - Creative Trends ‘23Wellness Upgrade
Wellness Upgrade. To better connect with audiences, brands will include AR- and VR-powered wellness experiences in their marketing activities. Using dynamic, abstract, and 3D motion… 
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Short Trend Summary
Experiential Escapism. The post-pandemic shift towards prioritizing mental health and wellness is driving new ways of exploring spirituality, nature, and wellness — moving beyond the physical world. Experiential Escapism welcomes a world where nature is intensified and digitally recreated to…
Experimental Escapism- Entertainment
- Health & Wellness
- Lifestyle
Experiential Escapism. The post-pandemic shift towards prioritizing mental health and wellness is driving new ways of exploring spirituality, nature, and wellness — moving beyond the physical world. Experiential Escapism welcomes a world where nature is intensified and digitally recreated to reflect its healing benefits. Shape-shifting forms, color-changing surfaces, imaginary dreamscapes,…
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Adobe Creative Trends ‘23Experimental Escapism
Experiential Escapism. The post-pandemic shift towards prioritizing mental health and wellness is driving new ways of exploring spirituality, nature, and wellness — moving beyond the… 
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Short Trend Summary
Non-Traditional Wellness. The post-pandemic shift towards prioritizing mental health and wellness is driving new ways of exploring spirituality, nature, and wellness — moving beyond the physical world. Plenty of brands show what being ‘well’ looks like, but the new pursuit…
Non-Traditional Wellness- Health & Wellness
- Lifestyle
- Sustainability
Non-Traditional Wellness. The post-pandemic shift towards prioritizing mental health and wellness is driving new ways of exploring spirituality, nature, and wellness — moving beyond the physical world. Plenty of brands show what being ‘well’ looks like, but the new pursuit of wellbeing more and more often represents how it feels.…
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Adobe Creative Trends ‘23Non-Traditional Wellness
Non-Traditional Wellness. The post-pandemic shift towards prioritizing mental health and wellness is driving new ways of exploring spirituality, nature, and wellness — moving beyond the… -
Short Trend Summary
Astrology and Spirituality. The post-pandemic shift towards prioritizing mental health and wellness is driving new ways of exploring spirituality, nature, and wellness — moving beyond the physical world. Enter a world that invites you to look within. From growing tarot…
Astrology and Spirituality- Finance & Money
- Health & Wellness
- Lifestyle
Astrology and Spirituality. The post-pandemic shift towards prioritizing mental health and wellness is driving new ways of exploring spirituality, nature, and wellness — moving beyond the physical world. Enter a world that invites you to look within. From growing tarot experiences to practicing the art of manifestation, research has found…
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Adobe Creative Trends ‘23Astrology and Spirituality
Astrology and Spirituality. The post-pandemic shift towards prioritizing mental health and wellness is driving new ways of exploring spirituality, nature, and wellness — moving beyond… 
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Short Trend Summary
Tackling Social Media Fatigue. Social media usage increased during the pandemic of 2020, but as lockdowns eased, a 12% increase was reported in individuals using social media less than before. Gen Z is the most concerned about time spent on…
Tackling Social Media Fatigue- Consumer Attitudes
- Health & Wellness
- Media & Information
Tackling Social Media Fatigue. Social media usage increased during the pandemic of 2020, but as lockdowns eased, a 12% increase was reported in individuals using social media less than before. Gen Z is the most concerned about time spent on social media and is likely to use it less. Brands…
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BRAND WATCH - 2023 Digital...Tackling Social Media Fatigue
Tackling Social Media Fatigue. Social media usage increased during the pandemic of 2020, but as lockdowns eased, a 12% increase was reported in individuals using… 
