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Trends Themes Values-Driven Consumption

Your trends

Values-Driven Consumption 430
AI-Driven Transformation 454
Authenticity and Transparency Reign Supreme 354
Experiences Over Material Goods 269
Navigating Global Uncertainty 391
The Blurring of Physical and Digital Realities 159
The Power of Community and Connection 455
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  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Purposeful and Regenerative Travel
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Community tourism
    • Environmental conservation
    • Sustainable development
    • Culture
    • Global Challenges
    • Travel & Tourism

    Travelers are increasingly seeking purpose-driven experiences that positively impact local communities and the environment.

    Euronews: 2025 travel trend report
    Purposeful and Regenerative Travel
    Travelers are increasingly seeking purpose-driven experiences that positively impact local communities and the environment.
    Impact Areas Community tourism, Environmental conservation, Sustainable development
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Culture, Global Challenges, Travel & Tourism
  • Scenic Rail Travel Revival
    • Experiences Over Material Goods
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Destination accessibility
    • Sustainable tourism
    • Transportation
    • Global Challenges
    • Sustainability
    • Travel & Tourism

    Train travel is experiencing a resurgence, driven by eco-conscious travelers seeking sustainable and scenic alternatives to flying.

    Euronews: 2025 travel trend report
    Scenic Rail Travel Revival
    Train travel is experiencing a resurgence, driven by eco-conscious travelers seeking sustainable and scenic alternatives to flying.
    Impact Areas Destination accessibility, Sustainable tourism, Transportation
    Themes Experiences Over Material Goods, Navigating Global Uncertainty, Values-Driven Consumption
    Categories Global Challenges, Sustainability, Travel & Tourism
  • Green Real Estate Transition
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Commercial
    • Industrials and Logistics
    • Residential
    • Business & Commerce
    • Global Challenges
    • Sustainability

    The real estate sector is undergoing a significant shift towards sustainability, driven by climate change concerns and regulatory pressures.

    European Bank: Real estate sector...
    Green Real Estate Transition
    The real estate sector is undergoing a significant shift towards sustainability, driven by climate change concerns and regulatory pressures.
    Impact Areas Commercial, Industrials and Logistics, Residential
    Themes Navigating Global Uncertainty, Values-Driven Consumption
    Categories Business & Commerce, Global Challenges, Sustainability
  • Human Capital Development
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Construction
    • Hospitality
    • Tourism
    • Business & Commerce
    • The Workplace
    • Travel & Tourism

    The real estate and tourism sectors face a growing need for skilled labor, particularly in digital and green technologies, requiring significant investment in training and development.

    European Bank: Real estate sector...
    Human Capital Development
    The real estate and tourism sectors face a growing need for skilled labor, particularly in digital and green technologies, requiring significant investment in training and…
    Impact Areas Construction, Hospitality, Tourism
    Themes Navigating Global Uncertainty, Values-Driven Consumption
    Categories Business & Commerce, The Workplace, Travel & Tourism
  • Housing Affordability Crisis
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Residential
    • Urban Development
    • Business & Commerce
    • Global Challenges
    • Government & Politics

    Many EBRD countries of operation face a growing housing shortage, exacerbated by factors like urbanization, rising costs, and refugee influxes, demanding innovative solutions for affordable and accessible housing.

    European Bank: Real estate sector...
    Housing Affordability Crisis
    Many EBRD countries of operation face a growing housing shortage, exacerbated by factors like urbanization, rising costs, and refugee influxes, demanding innovative solutions for affordable…
    Impact Areas Residential, Urban Development
    Themes Navigating Global Uncertainty, Values-Driven Consumption
    Categories Business & Commerce, Global Challenges, Government & Politics
  • Detour Destinations Rising
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • Values-Driven Consumption
    • Hospitality
    • Local economies
    • Tourism
    • Consumer Attitudes
    • Travel & Tourism

    Travelers are increasingly seeking less-crowded, lesser-known destinations as add-ons or primary trips.

    Expedia: Unpack 25, the trends...
    Detour Destinations Rising
    Travelers are increasingly seeking less-crowded, lesser-known destinations as add-ons or primary trips.
    Impact Areas Hospitality, Local economies, Tourism
    Themes Authenticity and Transparency Reign Supreme, Experiences Over Material Goods, Values-Driven Consumption
    Categories Consumer Attitudes, Travel & Tourism
  • Goods Getaways Growing
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • Values-Driven Consumption
    • Experiential tourism
    • Local businesses
    • Retail
    • Business & Commerce
    • Consumer Attitudes
    • Travel & Tourism

    Travelers are prioritizing unique, locally-sourced goods and experiences over traditional souvenirs.

    Expedia: Unpack 25, the trends...
    Goods Getaways Growing
    Travelers are prioritizing unique, locally-sourced goods and experiences over traditional souvenirs.
    Impact Areas Experiential tourism, Local businesses, Retail
    Themes Authenticity and Transparency Reign Supreme, Experiences Over Material Goods, Values-Driven Consumption
    Categories Business & Commerce, Consumer Attitudes, Travel & Tourism
  • JOMO Travel Prioritized
    • Experiences Over Material Goods
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Hospitality
    • Mental Health
    • Wellness tourism
    • Health & Wellness
    • Lifestyle
    • Travel & Tourism

    Travelers are embracing the 'Joy Of Missing Out' (JOMO) by seeking relaxing and secluded vacations.

    Expedia: Unpack 25, the trends...
    JOMO Travel Prioritized
    Travelers are embracing the 'Joy Of Missing Out' (JOMO) by seeking relaxing and secluded vacations.
    Impact Areas Hospitality, Mental Health, Wellness tourism
    Themes Experiences Over Material Goods, Navigating Global Uncertainty, Values-Driven Consumption
    Categories Health & Wellness, Lifestyle, Travel & Tourism
  • Eco Logical
    • Values-Driven Consumption
    • FMCG
    • Packaging
    • Retail
    • Sustainability
    • Consumer Attitudes
    • Global Challenges
    • Sustainability

    Consumers continue to prioritize environmental responsibility, but with a pragmatic focus on affordability and tangible benefits.

    Euromonitor: Top global consumer trends...
    Eco Logical
    Consumers continue to prioritize environmental responsibility, but with a pragmatic focus on affordability and tangible benefits.
    Impact Areas FMCG, Packaging, Retail, Sustainability
    Themes Values-Driven Consumption
    Categories Consumer Attitudes, Global Challenges, Sustainability
  • Streaming Service Stabilization
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Advertising
    • Media Consumption
    • Streaming Services
    • Consumer Attitudes
    • Entertainment

    Consumers are stabilizing their streaming subscriptions, with most planning to maintain their current number of services.

    DISQO: Consumer trends 2025 report
    Streaming Service Stabilization
    Consumers are stabilizing their streaming subscriptions, with most planning to maintain their current number of services.
    Impact Areas Advertising, Media Consumption, Streaming Services
    Themes Navigating Global Uncertainty, Values-Driven Consumption
    Categories Consumer Attitudes, Entertainment
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