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Trends Themes The Power of Community and Connection

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The Power of Community and Connection 455
AI-Driven Transformation 454
Authenticity and Transparency Reign Supreme 354
Experiences Over Material Goods 269
Navigating Global Uncertainty 391
The Blurring of Physical and Digital Realities 159
Values-Driven Consumption 430
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A-Z Z-A
  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Shifting Geopolitical Power
    • AI-Driven Transformation
    • Navigating Global Uncertainty
    • The Power of Community and Connection
    • Cultural Influence
    • Geopolitics
    • Global Media
    • Culture
    • Emerging Technology
    • Government & Politics

    AI is dismantling established geopolitical and cultural hierarchies, empowering non-Western nations and challenging Western dominance.

    OMG Futures: The future of...
    Shifting Geopolitical Power
    AI is dismantling established geopolitical and cultural hierarchies, empowering non-Western nations and challenging Western dominance.
    Impact Areas Cultural Influence, Geopolitics, Global Media
    Themes AI-Driven Transformation, Navigating Global Uncertainty, The Power of Community and Connection
    Categories Culture, Emerging Technology, Government & Politics
  • Shifting Founder Mindset
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Entrepreneurship
    • Environmental Impact
    • Social impact
    • Startups
    • Business & Commerce
    • Culture
    • Sustainability

    European founders are demonstrating increased ambition, focusing on solving harder problems and making a positive impact.

    Atomico: State of European tech...
    Shifting Founder Mindset
    European founders are demonstrating increased ambition, focusing on solving harder problems and making a positive impact.
    Impact Areas Entrepreneurship, Environmental Impact, Social impact, Startups
    Themes The Power of Community and Connection, Values-Driven Consumption
    Categories Business & Commerce, Culture, Sustainability
  • Set-Jetting Influences Travel
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Destination marketing
    • Film industry
    • Tourism
    • Entertainment
    • Travel & Tourism

    Movies, TV shows, and streaming services are significantly influencing travel decisions and destinations.

    Expedia: Unpack 25, the trends...
    Set-Jetting Influences Travel
    Movies, TV shows, and streaming services are significantly influencing travel decisions and destinations.
    Impact Areas Destination marketing, Film industry, Tourism
    Themes Experiences Over Material Goods, The Power of Community and Connection
    Categories Entertainment, Travel & Tourism
  • Set-Jetting Adventures
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Destination marketing
    • Film and TV industries
    • Local economies
    • Business & Commerce
    • Entertainment
    • Travel & Tourism

    Screen tourism is booming, with travelers inspired by films and TV series to visit iconic filming locations, driving tourism growth and local economies.

    Euronews: 2025 travel trend report
    Set-Jetting Adventures
    Screen tourism is booming, with travelers inspired by films and TV series to visit iconic filming locations, driving tourism growth and local economies.
    Impact Areas Destination marketing, Film and TV industries, Local economies
    Themes Experiences Over Material Goods, The Power of Community and Connection
    Categories Business & Commerce, Entertainment, Travel & Tourism
  • Sentimental Inflation: Emotional Value
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Art & Design
    • Experiences
    • Fashion & Accessories
    • Retail
    • Consumer Attitudes
    • Culture

    Consumers are placing increasing value on the emotional resonance of their possessions, prioritizing sentimental value over material worth.

    Nextatlas: Unveiling 2025
    Sentimental Inflation: Emotional Value
    Consumers are placing increasing value on the emotional resonance of their possessions, prioritizing sentimental value over material worth.
    Impact Areas Art & Design, Experiences, Fashion & Accessories, Retail
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Consumer Attitudes, Culture
  • Senior Talent Acquisition
    • Navigating Global Uncertainty
    • The Power of Community and Connection
    • Human resources
    • Startup Growth
    • Talent Management
    • Business & Commerce
    • The Workplace

    Experienced corporate professionals are increasingly joining startups, bringing valuable expertise and networks to innovative ventures.

    EY: 10 tendencias emprendimiento 2025
    Senior Talent Acquisition
    Experienced corporate professionals are increasingly joining startups, bringing valuable expertise and networks to innovative ventures.
    Impact Areas Human resources, Startup Growth, Talent Management
    Themes Navigating Global Uncertainty, The Power of Community and Connection
    Categories Business & Commerce, The Workplace
  • Senior Living Redefined
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Healthcare
    • Real estate
    • Senior Living
    • Urban planning
    • Health & Wellness
    • Lifestyle
    • The Home

    Healthier, tech-savvy older adults are reinventing 55+ communities, demanding more choice, wellness, inclusion, and connection.

    Gensler: Design forecast 2025
    Senior Living Redefined
    Healthier, tech-savvy older adults are reinventing 55+ communities, demanding more choice, wellness, inclusion, and connection.
    Impact Areas Healthcare, Real estate, Senior Living, Urban planning
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Health & Wellness, Lifestyle, The Home
  • Second-Life Broadcasting
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Entertainment
    • Media
    • Social Media
    • Brands & Advertising
    • Digital Platforms
    • Entertainment

    Older content finds new life through online commentary, curation, and re-broadcasting, extending its lifespan and engagement.

    Horizon Media: Top trends 2025
    Second-Life Broadcasting
    Older content finds new life through online commentary, curation, and re-broadcasting, extending its lifespan and engagement.
    Impact Areas Entertainment, Media, Social Media
    Themes Experiences Over Material Goods, The Power of Community and Connection
    Categories Brands & Advertising, Digital Platforms, Entertainment
  • Search Diversification
    • AI-Driven Transformation
    • The Power of Community and Connection
    • E-commerce
    • Search Marketing
    • Social Media
    • Business & Commerce
    • Consumer Attitudes
    • Digital Platforms

    Search is expanding beyond traditional engines like Google, driven by evolving user behavior and platform algorithms.

    Basis Technologies: Reality check the...
    Search Diversification
    Search is expanding beyond traditional engines like Google, driven by evolving user behavior and platform algorithms.
    Impact Areas E-commerce, Search Marketing, Social Media
    Themes AI-Driven Transformation, The Power of Community and Connection
    Categories Business & Commerce, Consumer Attitudes, Digital Platforms
  • Scaled Podcast Advertising
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Audience Targeting
    • Media Buying
    • Podcast Advertising
    • Brands & Advertising
    • Media & Information

    Advertisers are shifting from show-level podcast buys to scaled media buys across podcast networks, leveraging audience-based targeting to reach listeners at scale.

    Audacy: Share of audio trends
    Scaled Podcast Advertising
    Advertisers are shifting from show-level podcast buys to scaled media buys across podcast networks, leveraging audience-based targeting to reach listeners at scale.
    Impact Areas Audience Targeting, Media Buying, Podcast Advertising
    Themes The Power of Community and Connection, Values-Driven Consumption
    Categories Brands & Advertising, Media & Information
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