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Trends Themes The Power of Community and Connection

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The Power of Community and Connection 455
AI-Driven Transformation 454
Authenticity and Transparency Reign Supreme 354
Experiences Over Material Goods 269
Navigating Global Uncertainty 391
The Blurring of Physical and Digital Realities 159
Values-Driven Consumption 430
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A-Z Z-A
  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Protecting Collaborative Work
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Digital Content Creation
    • Intellectual Property
    • Open Source Communities
    • Business & Commerce
    • Cybersecurity
    • Digital Platforms

    The need to protect collaborative work from unauthorized copying and misuse is becoming increasingly important.

    Karma: 2025
    Protecting Collaborative Work
    The need to protect collaborative work from unauthorized copying and misuse is becoming increasingly important.
    Impact Areas Digital Content Creation, Intellectual Property, Open Source Communities
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection
    Categories Business & Commerce, Cybersecurity, Digital Platforms
  • Protecting Future Now
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Communities
    • Construction
    • Environment
    • Hospitality
    • Global Challenges
    • Sustainability
    • Travel & Tourism

    Growing awareness of climate change and environmental impact is driving a shift towards sustainable practices in the hospitality industry.

    Accor: The new quality of...
    Protecting Future Now
    Growing awareness of climate change and environmental impact is driving a shift towards sustainable practices in the hospitality industry.
    Impact Areas Communities, Construction, Environment, Hospitality
    Themes The Power of Community and Connection, Values-Driven Consumption
    Categories Global Challenges, Sustainability, Travel & Tourism
  • Pure Nature Fascination
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Environmentalism
    • Healthcare
    • Product Development
    • Tourism
    • Culture
    • Global Challenges
    • Travel & Tourism

    Individuals are reconnecting with nature, driven by a mix of fascination, exploration, and a desire to find solutions to global challenges.

    Juan Isaza: Tendencias 2025
    Pure Nature Fascination
    Individuals are reconnecting with nature, driven by a mix of fascination, exploration, and a desire to find solutions to global challenges.
    Impact Areas Environmentalism, Healthcare, Product Development, Tourism
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Culture, Global Challenges, Travel & Tourism
  • Purpose Punk Activism
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Advertising
    • Brand Activism
    • Consumer Behavior
    • Marketing
    • Social impact
    • Brands & Advertising
    • Consumer Attitudes
    • Culture

    Brands are moving beyond traditional purpose marketing, embracing activism and humor to address social issues and connect with purpose-driven consumers.

    Smallworld: How brands win in...
    Purpose Punk Activism
    Brands are moving beyond traditional purpose marketing, embracing activism and humor to address social issues and connect with purpose-driven consumers.
    Impact Areas Advertising, Brand Activism, Consumer Behavior, Marketing, Social impact
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection, Values-Driven Consumption
    Categories Brands & Advertising, Consumer Attitudes, Culture
  • Purposeful and Regenerative Travel
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Community tourism
    • Environmental conservation
    • Sustainable development
    • Culture
    • Global Challenges
    • Travel & Tourism

    Travelers are increasingly seeking purpose-driven experiences that positively impact local communities and the environment.

    Euronews: 2025 travel trend report
    Purposeful and Regenerative Travel
    Travelers are increasingly seeking purpose-driven experiences that positively impact local communities and the environment.
    Impact Areas Community tourism, Environmental conservation, Sustainable development
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Culture, Global Challenges, Travel & Tourism
  • Randomization Nation
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Entertainment
    • Fashion
    • Social Media
    • Consumer Attitudes
    • Culture
    • Digital Platforms

    People are seeking intrigue and breaking free from algorithmic predictability through randomness and unexpected experiences.

    Horizon Media: Top trends 2025
    Randomization Nation
    People are seeking intrigue and breaking free from algorithmic predictability through randomness and unexpected experiences.
    Impact Areas Entertainment, Fashion, Social Media
    Themes Authenticity and Transparency Reign Supreme, Experiences Over Material Goods, The Power of Community and Connection
    Categories Consumer Attitudes, Culture, Digital Platforms
  • Real Estate Reimagination
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Community Development
    • Housing Market
    • Urban planning
    • Business & Commerce
    • Global Challenges
    • The Home

    Residential real estate values are expected to rise, while co-living and multi-use spaces are gaining traction as innovative housing solutions.

    AstroTwins: 2025 trends report
    Real Estate Reimagination
    Residential real estate values are expected to rise, while co-living and multi-use spaces are gaining traction as innovative housing solutions.
    Impact Areas Community Development, Housing Market, Urban planning
    Themes The Power of Community and Connection, Values-Driven Consumption
    Categories Business & Commerce, Global Challenges, The Home
  • Reclaiming Urban Spaces
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Community Development
    • environmental sustainability
    • landscape architecture
    • Urban planning
    • Culture
    • Global Challenges
    • Sustainability

    A movement is underway to reclaim urban spaces and integrate more natural elements into built environments.

    Garden Media Group: 2025 garden...
    Reclaiming Urban Spaces
    A movement is underway to reclaim urban spaces and integrate more natural elements into built environments.
    Impact Areas Community Development, environmental sustainability, landscape architecture, Urban planning
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Culture, Global Challenges, Sustainability
  • Reconnecting with Heritage
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Community Development
    • culture
    • Historical Preservation
    • Interior Design
    • Consumer Attitudes
    • Culture
    • The Home

    A counter-movement to globalization is driving individuals to reconnect with their local cultures and heritage, leading to a demand for spaces that reflect unique identities and roots.

    Nordsjo: Paint Colour Trends 2025
    Reconnecting with Heritage
    A counter-movement to globalization is driving individuals to reconnect with their local cultures and heritage, leading to a demand for spaces that reflect unique identities…
    Impact Areas Community Development, culture, Historical Preservation, Interior Design
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection, Values-Driven Consumption
    Categories Consumer Attitudes, Culture, The Home
  • Reddit’s Rapid Social Media Rise
    • Authenticity and Transparency Reign Supreme
    • The Power of Community and Connection
    • Advertising
    • online communities
    • Social Media
    • Brands & Advertising
    • Consumer Attitudes
    • Digital Platforms

    Reddit experienced significant growth, overtaking X (formerly Twitter) and LinkedIn to become the fifth highest-reaching social media platform in the UK.

    OFCOM: Online nation 2024
    Reddit’s Rapid Social Media Rise
    Reddit experienced significant growth, overtaking X (formerly Twitter) and LinkedIn to become the fifth highest-reaching social media platform in the UK.
    Impact Areas Advertising, online communities, Social Media
    Themes Authenticity and Transparency Reign Supreme, The Power of Community and Connection
    Categories Brands & Advertising, Consumer Attitudes, Digital Platforms
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