Your trends
- TrendThemeImpact AreasCategorySummaryReport
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Short Trend Summary
Consumers are prioritizing care for themselves, others, and the planet, seeking community and connection.
Care & Community Focus- Experiences Over Material Goods
- The Power of Community and Connection
- Values-Driven Consumption
- Community Development
- Healthcare
- Sustainability
- Wellness
- Consumer Attitudes
- Culture
- Sustainability
Consumers are prioritizing care for themselves, others, and the planet, seeking community and connection.
WGSN: Future consumer 2026Care & Community Focus
Consumers are prioritizing care for themselves, others, and the planet, seeking community and connection. -
Short Trend Summary
Human connection and community participation are key factors in mitigating wellbeing burnout and fostering a sense of purpose.
Community-Driven Wellbeing- The Power of Community and Connection
- Community Building Initiatives
- Group Fitness Programs
- Mental Health Support Groups
- Social platforms
- Consumer Attitudes
- Culture
- Health & Wellness
Human connection and community participation are key factors in mitigating wellbeing burnout and fostering a sense of purpose.
Lululemon: Global wellbeing reportCommunity-Driven Wellbeing
Human connection and community participation are key factors in mitigating wellbeing burnout and fostering a sense of purpose. -
Short Trend Summary
Key non-economic well-being indicators, including life expectancy, mental health, and social connectedness, show concerning declines.
Declining Well-being Indicators- Navigating Global Uncertainty
- The Power of Community and Connection
- Mental Health
- Public Health
- Social Cohesion
- Culture
- Health & Wellness
Key non-economic well-being indicators, including life expectancy, mental health, and social connectedness, show concerning declines.
OECD: How's Life 2024Declining Well-being Indicators
Key non-economic well-being indicators, including life expectancy, mental health, and social connectedness, show concerning declines. -
Short Trend Summary
Mixed-use lifestyle and entertainment districts are becoming the new anchors for cities, driving community engagement and in-person experiences.
Experience-Driven Lifestyle Districts- Experiences Over Material Goods
- The Power of Community and Connection
- Entertainment
- Hospitality
- Real estate
- Retail
- Urban planning
- Business & Commerce
- Culture
- Global Challenges
Mixed-use lifestyle and entertainment districts are becoming the new anchors for cities, driving community engagement and in-person experiences.
Gensler: Design forecast 2025Experience-Driven Lifestyle Districts
Mixed-use lifestyle and entertainment districts are becoming the new anchors for cities, driving community engagement and in-person experiences. -
Short Trend Summary
The pursuit of knowledge and personal growth is driving the rise of new knowledge hubs and educational travel experiences.
Knowledge as Social Capital- Experiences Over Material Goods
- The Power of Community and Connection
- Values-Driven Consumption
- Education
- Hospitality
- Travel
- Workspaces
- Business & Commerce
- Culture
- Travel & Tourism
The pursuit of knowledge and personal growth is driving the rise of new knowledge hubs and educational travel experiences.
Design Hotels: Further forecast 2025Knowledge as Social Capital
The pursuit of knowledge and personal growth is driving the rise of new knowledge hubs and educational travel experiences. -
Short Trend Summary
Social connection is emerging as a key factor in longevity, driving demand for experiences that foster community and well-being.
Longevity through Connection- Experiences Over Material Goods
- The Power of Community and Connection
- Community Development
- Healthcare
- Travel
- Wellness
- Consumer Attitudes
- Culture
- Health & Wellness
Social connection is emerging as a key factor in longevity, driving demand for experiences that foster community and well-being.
Design Hotels: Further forecast 2025Longevity through Connection
Social connection is emerging as a key factor in longevity, driving demand for experiences that foster community and well-being. -
Short Trend Summary
People are seeking deeper connections with others, driving a resurgence in social clubs, impact travel, and community engagement.
Meaningful Connections Rise- Experiences Over Material Goods
- The Power of Community and Connection
- Values-Driven Consumption
- Communities
- Hospitality
- Social Clubs
- Travel
- Consumer Attitudes
- Culture
- Travel & Tourism
People are seeking deeper connections with others, driving a resurgence in social clubs, impact travel, and community engagement.
Accor: The new quality of...Meaningful Connections Rise
People are seeking deeper connections with others, driving a resurgence in social clubs, impact travel, and community engagement. -
Short Trend Summary
Micro-communities based on shared interests are gaining traction, driving demand for highly curated experiences that cater to specific subcultures.
Niche Community Growth- Experiences Over Material Goods
- The Blurring of Physical and Digital Realities
- The Power of Community and Connection
- Branding
- Events
- Marketing
- Travel
- Consumer Attitudes
- Culture
- Digital Platforms
Micro-communities based on shared interests are gaining traction, driving demand for highly curated experiences that cater to specific subcultures.
Design Hotels: Further forecast 2025Niche Community Growth
Micro-communities based on shared interests are gaining traction, driving demand for highly curated experiences that cater to specific subcultures. -
Short Trend Summary
Consumers are seeking authentic, tactile community experiences, driving a resurgence of real-world meetups and a shift towards platforms that prioritize genuine connection.
Phygital Community Building- Authenticity and Transparency Reign Supreme
- The Blurring of Physical and Digital Realities
- The Power of Community and Connection
- brand activations
- Community Building
- Social Media
- Consumer Attitudes
- Culture
- Digital Platforms
Consumers are seeking authentic, tactile community experiences, driving a resurgence of real-world meetups and a shift towards platforms that prioritize genuine connection.
House Captain: StratTape Vol. 2Phygital Community Building
Consumers are seeking authentic, tactile community experiences, driving a resurgence of real-world meetups and a shift towards platforms that prioritize genuine connection. -
Short Trend Summary
Run clubs are evolving into essential social hubs, offering a sense of community, networking opportunities, and a way to combat loneliness, particularly for Millennials and Gen Z.
Run Clubs as Social Hubs- Experiences Over Material Goods
- The Power of Community and Connection
- brand activations
- Community Building
- fitness
- Consumer Attitudes
- Culture
- Lifestyle
Run clubs are evolving into essential social hubs, offering a sense of community, networking opportunities, and a way to combat loneliness, particularly for Millennials and Gen Z.
House Captain: StratTape Vol. 2Run Clubs as Social Hubs
Run clubs are evolving into essential social hubs, offering a sense of community, networking opportunities, and a way to combat loneliness, particularly for Millennials and…