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Trends Subcategories Corporate Strategy

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  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Algorithm-Driven Planning
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Advertising Optimization
    • Marketing Strategy
    • Media Planning
    • Brands & Advertising
    • Business & Commerce
    • Emerging Technology

    The media landscape is shifting to an algorithm-driven era, requiring brands to adapt their planning and optimization strategies for algorithm availability.

    Dentsu: The year of impact...
    Algorithm-Driven Planning
    The media landscape is shifting to an algorithm-driven era, requiring brands to adapt their planning and optimization strategies for algorithm availability.
    Impact Areas Advertising Optimization, Marketing Strategy, Media Planning
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Brands & Advertising, Business & Commerce, Emerging Technology
  • AI-Powered Market Expansion
    • AI-Driven Transformation
    • Industrial
    • Retail
    • Technology
    • Business & Commerce
    • Emerging Technology

    AI enables rapid market assessments and identification of adjacent growth opportunities, allowing businesses to expand their reach and diversify revenue streams.

    Accenture: Navigating the great value...
    AI-Powered Market Expansion
    AI enables rapid market assessments and identification of adjacent growth opportunities, allowing businesses to expand their reach and diversify revenue streams.
    Impact Areas Industrial, Retail, Technology
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology
  • AI-Powered Core Modernization
    • AI-Driven Transformation
    • Core business processes
    • Data Governance
    • Enterprise resource planning (ERP)
    • Business & Commerce
    • Data & Privacy
    • Emerging Technology

    AI is transforming core enterprise systems, enabling new ways of working, automating tasks, and challenging the traditional single source of truth model.

    Deloitte: Tech trends 2025
    AI-Powered Core Modernization
    AI is transforming core enterprise systems, enabling new ways of working, automating tasks, and challenging the traditional single source of truth model.
    Impact Areas Core business processes, Data Governance, Enterprise resource planning (ERP)
    Themes AI-Driven Transformation
    Categories Business & Commerce, Data & Privacy, Emerging Technology
  • AI-Powered Content Generation
    • AI-Driven Transformation
    • Entertainment
    • Journalism
    • Marketing
    • Media Production
    • Business & Commerce
    • Emerging Technology
    • Media & Information

    AI is rapidly transforming content creation, from automating tasks to becoming a collaborative partner.

    Ezra Eeman: Wayfinder trends 2025
    AI-Powered Content Generation
    AI is rapidly transforming content creation, from automating tasks to becoming a collaborative partner.
    Impact Areas Entertainment, Journalism, Marketing, Media Production
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology, Media & Information
  • AI-Powered Adaptive Learning
    • AI-Driven Transformation
    • Corporate Training
    • Education Technology
    • L&D
    • Business & Commerce
    • Emerging Technology
    • The Workplace

    AI is transforming corporate learning through personalized adaptive learning experiences tailored to individual learner needs.

    Simitri: 2025 learning trends report
    AI-Powered Adaptive Learning
    AI is transforming corporate learning through personalized adaptive learning experiences tailored to individual learner needs.
    Impact Areas Corporate Training, Education Technology, L&D
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology, The Workplace
  • AI-Driven Value Migration
    • AI-Driven Transformation
    • All industries
    • Business & Commerce
    • Emerging Technology

    AI is shifting value creation from traditional business models to those leveraging AI for innovation and growth across multiple horizons.

    Accenture: Navigating the great value...
    AI-Driven Value Migration
    AI is shifting value creation from traditional business models to those leveraging AI for innovation and growth across multiple horizons.
    Impact Areas All industries
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology
  • AI-Driven Tech Debt Reduction
    • AI-Driven Transformation
    • AI Adoption
    • IT Operations
    • Software Development
    • Business & Commerce
    • Emerging Technology

    The increasing complexity of IT landscapes, exacerbated by AI adoption, will drive a surge in technical debt, leading to tripled adoption of AIOps platforms.

    Forrester: Predictions 2025 tech security
    AI-Driven Tech Debt Reduction
    The increasing complexity of IT landscapes, exacerbated by AI adoption, will drive a surge in technical debt, leading to tripled adoption of AIOps platforms.
    Impact Areas AI Adoption, IT Operations, Software Development
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology
  • AI-Driven Strategic Planning
    • AI-Driven Transformation
    • Business Strategy
    • competitive analysis
    • Market Research
    • Marketing
    • Business & Commerce
    • Emerging Technology

    Gemini is being positioned as a tool to enhance strategic planning by condensing research, generating insights, and facilitating framework development.

    Google: Gemini prompt guide for...
    AI-Driven Strategic Planning
    Gemini is being positioned as a tool to enhance strategic planning by condensing research, generating insights, and facilitating framework development.
    Impact Areas Business Strategy, competitive analysis, Market Research, Marketing
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology
  • AI-Driven Productivity Growth
    • AI-Driven Transformation
    • Economic Growth
    • Energy Demand
    • Inflation
    • Interest rates
    • Labor markets
    • Productivity
    • Business & Commerce
    • Emerging Technology
    • Finance & Money

    Broadening AI adoption is expected to significantly boost productivity growth in the coming years, driving economic expansion and potentially impacting inflation and interest rates.

    Robeco: 5 year expected returns...
    AI-Driven Productivity Growth
    Broadening AI adoption is expected to significantly boost productivity growth in the coming years, driving economic expansion and potentially impacting inflation and interest rates.
    Impact Areas Economic Growth, Energy Demand, Inflation, Interest rates, Labor markets, Productivity
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology, Finance & Money
  • AI-Driven Productivity Boost
    • AI-Driven Transformation
    • Economic Growth
    • Inflation
    • Labor markets
    • Productivity growth
    • Business & Commerce
    • Emerging Technology
    • Finance & Money

    Artificial intelligence is poised to significantly enhance productivity and potentially reshape economic growth trajectories.

    Mercer: Economic and market outlook...
    AI-Driven Productivity Boost
    Artificial intelligence is poised to significantly enhance productivity and potentially reshape economic growth trajectories.
    Impact Areas Economic Growth, Inflation, Labor markets, Productivity growth
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology, Finance & Money
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