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  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • 5G Standalone Transition
    • AI-Driven Transformation
    • Navigating Global Uncertainty
    • Automotive
    • Healthcare
    • Manufacturing
    • Telecommunications
    • Business & Commerce
    • Emerging Technology

    Telecom companies are transitioning to 5G Standalone (SA) to support applications requiring ultra-low latency and high speeds, driving revenue growth but requiring significant infrastructure investments.

    Infosys: Telecom industry outlook
    5G Standalone Transition
    Telecom companies are transitioning to 5G Standalone (SA) to support applications requiring ultra-low latency and high speeds, driving revenue growth but requiring significant infrastructure investments.
    Impact Areas Automotive, Healthcare, Manufacturing, Telecommunications
    Themes AI-Driven Transformation, Navigating Global Uncertainty
    Categories Business & Commerce, Emerging Technology
  • Abundant Media Planning
    • AI-Driven Transformation
    • The Power of Community and Connection
    • Advertising
    • Marketing
    • Media Planning
    • Brands & Advertising
    • Business & Commerce

    The increasing diversity of media channels presents opportunities for brands to drive growth through strategic combinations, requiring holistic planning and adaptation to platform-specific algorithms.

    WARC: The future of media...
    Abundant Media Planning
    The increasing diversity of media channels presents opportunities for brands to drive growth through strategic combinations, requiring holistic planning and adaptation to platform-specific algorithms.
    Impact Areas Advertising, Marketing, Media Planning
    Themes AI-Driven Transformation, The Power of Community and Connection
    Categories Brands & Advertising, Business & Commerce
  • Accelerated Business Intelligence
    • AI-Driven Transformation
    • Business Operations
    • Competitive Strategy
    • Knowledge Management
    • Productivity
    • Business & Commerce
    • Emerging Technology
    • The Workplace

    AI is transforming businesses by automating administration, centralizing knowledge, and providing a competitive edge.

    OMG: Futures closer to the...
    Accelerated Business Intelligence
    AI is transforming businesses by automating administration, centralizing knowledge, and providing a competitive edge.
    Impact Areas Business Operations, Competitive Strategy, Knowledge Management, Productivity
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology, The Workplace
  • Accelerated Business Reinvention
    • AI-Driven Transformation
    • Navigating Global Uncertainty
    • All industries
    • Business Models
    • Organizational structures
    • Business & Commerce
    • Emerging Technology

    Technological disruption necessitates change-agile cultures and organizational redesign for new business models.

    Mercer: HR trends for 2025
    Accelerated Business Reinvention
    Technological disruption necessitates change-agile cultures and organizational redesign for new business models.
    Impact Areas All industries, Business Models, Organizational structures
    Themes AI-Driven Transformation, Navigating Global Uncertainty
    Categories Business & Commerce, Emerging Technology
  • Accelerating Capital Investment
    • AI-Driven Transformation
    • Navigating Global Uncertainty
    • AI
    • Automation
    • Energy
    • Industrial
    • Materials
    • Power and Energy
    • Robotics
    • Security
    • Utilities
    • Business & Commerce
    • Emerging Technology
    • Finance & Money

    Businesses and governments are increasing capital expenditures, particularly in AI, power infrastructure, and security, driven by technological advancements and policy support.

    J.P. Morgan: Outlook 2025 building...
    Accelerating Capital Investment
    Businesses and governments are increasing capital expenditures, particularly in AI, power infrastructure, and security, driven by technological advancements and policy support.
    Impact Areas AI, Automation, Energy, Industrial, Materials, Power and Energy, Robotics, Security, Utilities
    Themes AI-Driven Transformation, Navigating Global Uncertainty
    Categories Business & Commerce, Emerging Technology, Finance & Money
  • Accelerating Renewables Revolution
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Energy Policy
    • Renewable Energy
    • Sustainable Farming
    • Business & Commerce
    • Global Challenges
    • Sustainability

    Despite slower-than-desired adoption, 2025 presents an opportunity to accelerate the renewables revolution through policy and profitability solutions.

    Publicis Sapient: 5 trends shaping...
    Accelerating Renewables Revolution
    Despite slower-than-desired adoption, 2025 presents an opportunity to accelerate the renewables revolution through policy and profitability solutions.
    Impact Areas Energy Policy, Renewable Energy, Sustainable Farming
    Themes Navigating Global Uncertainty, Values-Driven Consumption
    Categories Business & Commerce, Global Challenges, Sustainability
  • Account-Based Everything (ABE)
    • AI-Driven Transformation
    • The Power of Community and Connection
    • Customer Success
    • Marketing
    • Product Development
    • Sales
    • Brands & Advertising
    • Business & Commerce

    ABE shifts the focus from individual leads to entire accounts, aligning all departments around the customer journey.

    B2B Group: B2b media in...
    Account-Based Everything (ABE)
    ABE shifts the focus from individual leads to entire accounts, aligning all departments around the customer journey.
    Impact Areas Customer Success, Marketing, Product Development, Sales
    Themes AI-Driven Transformation, The Power of Community and Connection
    Categories Brands & Advertising, Business & Commerce
  • Active Fixed Income
    • Navigating Global Uncertainty
    • Fixed income
    • Investment strategies
    • Portfolio management
    • Business & Commerce
    • Finance & Money

    With falling cash rates, active fixed income strategies and multi-asset approaches are crucial for generating returns and diversifying portfolios.

    HSBC: GPB investment outlook new...
    Active Fixed Income
    With falling cash rates, active fixed income strategies and multi-asset approaches are crucial for generating returns and diversifying portfolios.
    Impact Areas Fixed income, Investment strategies, Portfolio management
    Themes Navigating Global Uncertainty
    Categories Business & Commerce, Finance & Money
  • Active Management Crucial
    • Navigating Global Uncertainty
    • Investment strategies
    • Portfolio management
    • Risk management
    • Business & Commerce
    • Finance & Money

    Given market volatility and geopolitical uncertainties, active investment management is becoming increasingly important.

    Allianz: Global Investors Outlook 2025
    Active Management Crucial
    Given market volatility and geopolitical uncertainties, active investment management is becoming increasingly important.
    Impact Areas Investment strategies, Portfolio management, Risk management
    Themes Navigating Global Uncertainty
    Categories Business & Commerce, Finance & Money
  • Active Management Opportunity
    • AI-Driven Transformation
    • Navigating Global Uncertainty
    • Active management
    • Alpha generation
    • Investment strategies
    • Market inefficiencies
    • Monetary Policy
    • Business & Commerce
    • Emerging Technology
    • Finance & Money

    The changing economic landscape, driven by factors like AI and fiscal activism, creates a favorable environment for active management and alpha generation.

    J.P. Morgan: LTCMA report
    Active Management Opportunity
    The changing economic landscape, driven by factors like AI and fiscal activism, creates a favorable environment for active management and alpha generation.
    Impact Areas Active management, Alpha generation, Investment strategies, Market inefficiencies, Monetary Policy
    Themes AI-Driven Transformation, Navigating Global Uncertainty
    Categories Business & Commerce, Emerging Technology, Finance & Money
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