Your trends
- TrendThemeImpact AreasCategorySummaryReport
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Short Trend Summary
Generative AI is moving beyond chatbots and becoming integrated into everyday services, impacting how people interact with technology and brands.
AI Powered Daily Life- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- Accessibility
- Consumer Technology
- Digital Services
- Education
- Entertainment
- Brands & Advertising
- Business & Commerce
- Emerging Technology
Generative AI is moving beyond chatbots and becoming integrated into everyday services, impacting how people interact with technology and brands.
Dentsu: The year of impact...AI Powered Daily Life
Generative AI is moving beyond chatbots and becoming integrated into everyday services, impacting how people interact with technology and brands. -
Short Trend Summary
AI is rapidly integrating into mobile apps across various sectors, driving a surge in downloads, revenue, and user engagement.
AI Mobile Integration Boom- AI-Driven Transformation
- Education
- Finance
- Lifestyle
- Music
- Photo & Video
- Productivity
- Shopping
- Business & Commerce
- Consumer Attitudes
- Emerging Technology
AI is rapidly integrating into mobile apps across various sectors, driving a surge in downloads, revenue, and user engagement.
Sensor Tower: State of mobile...AI Mobile Integration Boom
AI is rapidly integrating into mobile apps across various sectors, driving a surge in downloads, revenue, and user engagement. -
Short Trend Summary
Interest and implementation of AI are surging, driven by the potential for automation, customer insights, and enhanced decision-making, but barriers remain.
AI Exploration and Implementation- AI-Driven Transformation
- Automation
- Customer Relationship Management
- Decision-Making
- Business & Commerce
- Emerging Technology
- Food & Drink
Interest and implementation of AI are surging, driven by the potential for automation, customer insights, and enhanced decision-making, but barriers remain.
Aptean: F&B industry report UK&I...AI Exploration and Implementation
Interest and implementation of AI are surging, driven by the potential for automation, customer insights, and enhanced decision-making, but barriers remain. -
Short Trend Summary
While AI continues to drive market momentum, its impact is broadening beyond big tech, creating opportunities in related industries and sectors.
AI and Broader Tech Impact- AI-Driven Transformation
- Business Operations
- Investment strategies
- Technology
- Business & Commerce
- Emerging Technology
While AI continues to drive market momentum, its impact is broadening beyond big tech, creating opportunities in related industries and sectors.
Fidelity: Outlook 2025AI and Broader Tech Impact
While AI continues to drive market momentum, its impact is broadening beyond big tech, creating opportunities in related industries and sectors. -
Short Trend Summary
AI agents are being empowered to make transactions, with crypto emerging as an early payment rail.
AI Agents with Spending Power- AI-Driven Transformation
- The Blurring of Physical and Digital Realities
- AI
- Cryptocurrency
- Fintech
- Payments
- Business & Commerce
- Emerging Technology
- Finance & Money
CB Insights: Tech trends 2025AI Agents with Spending Power
AI agents are being empowered to make transactions, with crypto emerging as an early payment rail. -
Short Trend Summary
The aging global population and evolving customer purchasing patterns are creating new opportunities and challenges for insurers.
Aging Population Shifts Demand- Navigating Global Uncertainty
- Values-Driven Consumption
- Healthcare
- Life Insurance
- Retirement Planning
- Business & Commerce
- Finance & Money
The aging global population and evolving customer purchasing patterns are creating new opportunities and challenges for insurers.
McKinsey: Global insurance report 2025Aging Population Shifts Demand
The aging global population and evolving customer purchasing patterns are creating new opportunities and challenges for insurers. -
Short Trend Summary
Consumers aged 50 and above are a significant driver of consumer spending growth, representing half of the new spending in 2025.
Aging Consumer Influence- Experiences Over Material Goods
- Values-Driven Consumption
- Financial Services
- Healthcare
- Leisure
- Senior Care Products
- Travel
- Business & Commerce
- Consumer Attitudes
Consumers aged 50 and above are a significant driver of consumer spending growth, representing half of the new spending in 2025.
World Data Lab: Consumer outlook...Aging Consumer Influence
Consumers aged 50 and above are a significant driver of consumer spending growth, representing half of the new spending in 2025. -
Short Trend Summary
The lifespan of trends is shrinking, requiring brands to adopt agile workflows and nimble teams to capitalize on short-lived viral moments.
Agile Teams for Fleeting Trends- AI-Driven Transformation
- The Power of Community and Connection
- Brand strategy
- Content creation
- Marketing
- Social Media
- Brands & Advertising
- Business & Commerce
- Consumer Attitudes
The lifespan of trends is shrinking, requiring brands to adopt agile workflows and nimble teams to capitalize on short-lived viral moments.
Artlist: Trend report 2025Agile Teams for Fleeting Trends
The lifespan of trends is shrinking, requiring brands to adopt agile workflows and nimble teams to capitalize on short-lived viral moments. -
Short Trend Summary
Brands are adopting agile marketing strategies, leveraging real-time trends and authentic partnerships with creators to connect with online audiences.
Agile and Authentic Marketing- Authenticity and Transparency Reign Supreme
- The Power of Community and Connection
- Brand marketing
- Content Strategy
- Influencer marketing
- Social Media Marketing
- Brands & Advertising
- Business & Commerce
- Consumer Attitudes
Brands are adopting agile marketing strategies, leveraging real-time trends and authentic partnerships with creators to connect with online audiences.
Webby: 2025 trend report: It's...Agile and Authentic Marketing
Brands are adopting agile marketing strategies, leveraging real-time trends and authentic partnerships with creators to connect with online audiences. -
Short Trend Summary
Consumers seek luxurious and indulgent flavors at accessible price points due to cost-of-living pressures.
Affordable Indulgence- Experiences Over Material Goods
- Values-Driven Consumption
- Bakery
- Desserts
- Foodservice
- Retail
- Business & Commerce
- Consumer Attitudes
- Food & Drink
Consumers seek luxurious and indulgent flavors at accessible price points due to cost-of-living pressures.
Synergy: Sweet goods 2025 2026...Affordable Indulgence
Consumers seek luxurious and indulgent flavors at accessible price points due to cost-of-living pressures.