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Trends Subcategories Artificial Intelligence

Your trends

Newest Oldest
A-Z Z-A
  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • GenAI Impacts Outsourcing
    • AI-Driven Transformation
    • Contact centers
    • Labor Market
    • Outsourcing industry
    • Business & Commerce
    • Emerging Technology

    Generative AI is automating low-complexity tasks in contact centers, leading to a reduction in frontline agent demand.

    Forrester: Predictions 2025 B2C CX
    GenAI Impacts Outsourcing
    Generative AI is automating low-complexity tasks in contact centers, leading to a reduction in frontline agent demand.
    • Business & Commerce
    • Emerging Technology
    • AI-Driven Transformation
    Impact Areas Contact centers, Labor Market, Outsourcing industry
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology
  • AI-Driven Tech Debt Reduction
    • AI-Driven Transformation
    • AI Adoption
    • IT Operations
    • Software Development
    • Business & Commerce
    • Emerging Technology

    The increasing complexity of IT landscapes, exacerbated by AI adoption, will drive a surge in technical debt, leading to tripled adoption of AIOps platforms.

    Forrester: Predictions 2025 tech security
    AI-Driven Tech Debt Reduction
    The increasing complexity of IT landscapes, exacerbated by AI adoption, will drive a surge in technical debt, leading to tripled adoption of AIOps platforms.
    • Business & Commerce
    • Emerging Technology
    • AI-Driven Transformation
    Impact Areas AI Adoption, IT Operations, Software Development
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology
  • Hardware Renaissance
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Consumer Electronics
    • Data Centers
    • IT
    • Robotics
    • Business & Commerce
    • Cybersecurity
    • Emerging Technology

    Hardware is regaining importance due to the increasing demands of AI, with specialized chips, AI-embedded devices, and sustainable data centers becoming crucial.

    Deloitte: Tech trends 2025
    Hardware Renaissance
    Hardware is regaining importance due to the increasing demands of AI, with specialized chips, AI-embedded devices, and sustainable data centers becoming crucial.
    • Business & Commerce
    • Cybersecurity
    • Emerging Technology
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    Impact Areas Consumer Electronics, Data Centers, IT, Robotics
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Business & Commerce, Cybersecurity, Emerging Technology
  • AI-Driven IT Transformation
    • AI-Driven Transformation
    • Cloud FinOps
    • Cybersecurity
    • IT departments
    • Software Development
    • Business & Commerce
    • Emerging Technology
    • The Workplace

    IT departments are shifting from leading digital transformation to spearheading AI transformation, redefining their roles, responsibilities, and investment priorities.

    Deloitte: Tech trends 2025
    AI-Driven IT Transformation
    IT departments are shifting from leading digital transformation to spearheading AI transformation, redefining their roles, responsibilities, and investment priorities.
    • Business & Commerce
    • Emerging Technology
    • The Workplace
    • AI-Driven Transformation
    Impact Areas Cloud FinOps, Cybersecurity, IT departments, Software Development
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology, The Workplace
  • AI-Powered Core Modernization
    • AI-Driven Transformation
    • Core business processes
    • Data Governance
    • Enterprise resource planning (ERP)
    • Business & Commerce
    • Data & Privacy
    • Emerging Technology

    AI is transforming core enterprise systems, enabling new ways of working, automating tasks, and challenging the traditional single source of truth model.

    Deloitte: Tech trends 2025
    AI-Powered Core Modernization
    AI is transforming core enterprise systems, enabling new ways of working, automating tasks, and challenging the traditional single source of truth model.
    • Business & Commerce
    • Data & Privacy
    • Emerging Technology
    • AI-Driven Transformation
    Impact Areas Core business processes, Data Governance, Enterprise resource planning (ERP)
    Themes AI-Driven Transformation
    Categories Business & Commerce, Data & Privacy, Emerging Technology
  • AI Powered Daily Life
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Accessibility
    • Consumer Technology
    • Digital Services
    • Education
    • Entertainment
    • Brands & Advertising
    • Business & Commerce
    • Emerging Technology

    Generative AI is moving beyond chatbots and becoming integrated into everyday services, impacting how people interact with technology and brands.

    Dentsu: The year of impact...
    AI Powered Daily Life
    Generative AI is moving beyond chatbots and becoming integrated into everyday services, impacting how people interact with technology and brands.
    • Brands & Advertising
    • Business & Commerce
    • Emerging Technology
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    Impact Areas Accessibility, Consumer Technology, Digital Services, Education, Entertainment
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Brands & Advertising, Business & Commerce, Emerging Technology
  • Augmented Media Toolkit
    • AI-Driven Transformation
    • Advertising
    • Campaign Optimization
    • Data Analytics
    • Marketing
    • Media Planning
    • Brands & Advertising
    • Emerging Technology
    • Media & Information

    AI is transforming the media landscape, becoming a cornerstone of the media toolkit across the entire value chain.

    Dentsu: The year of impact...
    Augmented Media Toolkit
    AI is transforming the media landscape, becoming a cornerstone of the media toolkit across the entire value chain.
    • Brands & Advertising
    • Emerging Technology
    • Media & Information
    • AI-Driven Transformation
    Impact Areas Advertising, Campaign Optimization, Data Analytics, Marketing, Media Planning
    Themes AI-Driven Transformation
    Categories Brands & Advertising, Emerging Technology, Media & Information
  • Million Micro-Moments
    • AI-Driven Transformation
    • Experiences Over Material Goods
    • Brand Loyalty
    • Customer Experience
    • Customer service
    • Messaging Platforms
    • Personalized Marketing
    • Brands & Advertising
    • Consumer Attitudes
    • Emerging Technology

    AI is creating more micro-moments for personalized brand experiences, requiring brands to maximize one-to-one interactions.

    Dentsu: The year of impact...
    Million Micro-Moments
    AI is creating more micro-moments for personalized brand experiences, requiring brands to maximize one-to-one interactions.
    • Brands & Advertising
    • Consumer Attitudes
    • Emerging Technology
    • AI-Driven Transformation
    • Experiences Over Material Goods
    Impact Areas Brand Loyalty, Customer Experience, Customer service, Messaging Platforms, Personalized Marketing
    Themes AI-Driven Transformation, Experiences Over Material Goods
    Categories Brands & Advertising, Consumer Attitudes, Emerging Technology
  • Algorithmic Planning Pivot
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Algorithm-based Advertising
    • Content Optimization
    • Creative and Media Integration
    • Marketing Strategy
    • Media Planning
    • Brands & Advertising
    • Business & Commerce
    • Emerging Technology

    Algorithm availability is becoming crucial for brands, requiring a shift towards algorithm-based content and planning.

    Dentsu: The year of impact...
    Algorithmic Planning Pivot
    Algorithm availability is becoming crucial for brands, requiring a shift towards algorithm-based content and planning.
    • Brands & Advertising
    • Business & Commerce
    • Emerging Technology
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    Impact Areas Algorithm-based Advertising, Content Optimization, Creative and Media Integration, Marketing Strategy, Media Planning
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Brands & Advertising, Business & Commerce, Emerging Technology
  • Partnership Gold Rush
    • AI-Driven Transformation
    • Authenticity and Transparency Reign Supreme
    • Content Licensing
    • Generative AI
    • Media Consumption
    • Platform Partnerships
    • Streaming Services
    • Business & Commerce
    • Digital Platforms
    • Emerging Technology

    Platforms are forging partnerships and licensing deals to secure high-quality content and retain users in the competitive streaming and AI landscape.

    Dentsu: The year of impact...
    Partnership Gold Rush
    Platforms are forging partnerships and licensing deals to secure high-quality content and retain users in the competitive streaming and AI landscape.
    • Business & Commerce
    • Digital Platforms
    • Emerging Technology
    • AI-Driven Transformation
    • Authenticity and Transparency Reign Supreme
    Impact Areas Content Licensing, Generative AI, Media Consumption, Platform Partnerships, Streaming Services
    Themes AI-Driven Transformation, Authenticity and Transparency Reign Supreme
    Categories Business & Commerce, Digital Platforms, Emerging Technology
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