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Trends Subcategories Work-Life Balance

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  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • The “Good Enough” Life
    • Experiences Over Material Goods
    • Navigating Global Uncertainty
    • Values-Driven Consumption
    • Consumer Spending
    • Employment
    • Housing Market
    • Mental Health
    • Consumer Attitudes
    • Finance & Money
    • Lifestyle

    Consumers are redefining success, prioritizing well-being and personal fulfillment over traditional milestones due to unattainable living standards.

    Dentsu: Creative trends 2025 fragment...
    The “Good Enough” Life
    Consumers are redefining success, prioritizing well-being and personal fulfillment over traditional milestones due to unattainable living standards.
    Impact Areas Consumer Spending, Employment, Housing Market, Mental Health
    Themes Experiences Over Material Goods, Navigating Global Uncertainty, Values-Driven Consumption
    Categories Consumer Attitudes, Finance & Money, Lifestyle
  • Social Rewilding
    • Authenticity and Transparency Reign Supreme
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Brand Experience
    • Community Building
    • Leisure and Recreation
    • Retail
    • Consumer Attitudes
    • Culture
    • Lifestyle

    People are seeking deeper connections and sensory richness in real-world experiences, leading to a rebalancing of technology's role and creating opportunities for brands that offer tactile and authentic engagements.

    Accenture: Life trends 2025
    Social Rewilding
    People are seeking deeper connections and sensory richness in real-world experiences, leading to a rebalancing of technology's role and creating opportunities for brands that offer…
    Impact Areas Brand Experience, Community Building, Leisure and Recreation, Retail
    Themes Authenticity and Transparency Reign Supreme, Experiences Over Material Goods, The Power of Community and Connection
    Categories Consumer Attitudes, Culture, Lifestyle
  • Slowing Down and Time Out
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Hospitality
    • Mental Health
    • Travel
    • Wellness
    • Health & Wellness
    • Lifestyle

    In response to the accelerating pace of life, individuals are prioritizing self-care, wellness, and disconnecting from technology to recharge.

    Accor: The new quality of...
    Slowing Down and Time Out
    In response to the accelerating pace of life, individuals are prioritizing self-care, wellness, and disconnecting from technology to recharge.
    Impact Areas Hospitality, Mental Health, Travel, Wellness
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Health & Wellness, Lifestyle
  • Rural Revitalization & Migration
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Real estate
    • Retail
    • Rural Development
    • Urban planning
    • Business & Commerce
    • Consumer Attitudes
    • Lifestyle

    Consumers are migrating from urban centers to suburban and rural areas, seeking affordability and a simpler lifestyle.

    WGSN: Future consumer 2026
    Rural Revitalization & Migration
    Consumers are migrating from urban centers to suburban and rural areas, seeking affordability and a simpler lifestyle.
    Impact Areas Real estate, Retail, Rural Development, Urban planning
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Business & Commerce, Consumer Attitudes, Lifestyle
  • Rise of Creation
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • The Power of Community and Connection
    • Arts and Crafts
    • E-commerce
    • Education
    • Social Media
    • Business & Commerce
    • Digital Platforms
    • Lifestyle

    Consumers are embracing creativity, from pursuing non-digital hobbies and side hustles to engaging with digital content creation and generative AI.

    The Media Store: Trends 5...
    Rise of Creation
    Consumers are embracing creativity, from pursuing non-digital hobbies and side hustles to engaging with digital content creation and generative AI.
    Impact Areas Arts and Crafts, E-commerce, Education, Social Media
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities, The Power of Community and Connection
    Categories Business & Commerce, Digital Platforms, Lifestyle
  • Remote Work and Flexibility
    • Navigating Global Uncertainty
    • The Power of Community and Connection
    • Human resources
    • Management
    • Real estate
    • Technology
    • Business & Commerce
    • Lifestyle
    • The Workplace

    Remote work is becoming a permanent fixture, with flexibility as a key demand for professionals.

    Abstrato Ventures: Macrotendencias 2024 2025
    Remote Work and Flexibility
    Remote work is becoming a permanent fixture, with flexibility as a key demand for professionals.
    Impact Areas Human resources, Management, Real estate, Technology
    Themes Navigating Global Uncertainty, The Power of Community and Connection
    Categories Business & Commerce, Lifestyle, The Workplace
  • Rejecting Burnout Culture
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Marketing
    • Mental Health Services
    • Wellness Products
    • Workplace Culture
    • Consumer Attitudes
    • Health & Wellness
    • The Workplace

    Consumers are rejecting the pressure of 'bounce-back' culture and prioritizing rest and recovery.

    WGSN: Future consumer 2026
    Rejecting Burnout Culture
    Consumers are rejecting the pressure of 'bounce-back' culture and prioritizing rest and recovery.
    Impact Areas Marketing, Mental Health Services, Wellness Products, Workplace Culture
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Consumer Attitudes, Health & Wellness, The Workplace
  • Prioritizing Workout Balance
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Fitness routines
    • Mental Health
    • Workout tracking apps
    • Health & Wellness
    • Lifestyle

    A shift away from intense, burnout-inducing workouts towards shorter, more sustainable fitness routines is observed.

    Strava: Year in Sport the...
    Prioritizing Workout Balance
    A shift away from intense, burnout-inducing workouts towards shorter, more sustainable fitness routines is observed.
    Impact Areas Fitness routines, Mental Health, Workout tracking apps
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Health & Wellness, Lifestyle
  • Prioritizing Balance over Burnout
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Values-Driven Consumption
    • Fitness routines
    • Mental Health
    • Workout tracking apps
    • Health & Wellness
    • Lifestyle

    A shift away from extreme fitness towards more sustainable, balanced routines, with a focus on rest and shorter workouts.

    Strava: Year in Sport the...
    Prioritizing Balance over Burnout
    A shift away from extreme fitness towards more sustainable, balanced routines, with a focus on rest and shorter workouts.
    Impact Areas Fitness routines, Mental Health, Workout tracking apps
    Themes Experiences Over Material Goods, The Power of Community and Connection, Values-Driven Consumption
    Categories Health & Wellness, Lifestyle
  • Nano-ships & Micro-Connections
    • Experiences Over Material Goods
    • The Power of Community and Connection
    • Dating dynamics
    • Emotional well-being
    • Social Interactions
    • Consumer Attitudes
    • Intimacy
    • Lifestyle

    Singles are finding value in small, fleeting romantic interactions, appreciating the joy and potential even in brief encounters.

    Tinder: Year in Swipe 2024...
    Nano-ships & Micro-Connections
    Singles are finding value in small, fleeting romantic interactions, appreciating the joy and potential even in brief encounters.
    Impact Areas Dating dynamics, Emotional well-being, Social Interactions
    Themes Experiences Over Material Goods, The Power of Community and Connection
    Categories Consumer Attitudes, Intimacy, Lifestyle
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