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  • Trend
    Theme
    Impact Areas
    Category
    Summary
    Report
  • Immersive Spatial Computing
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • E-commerce
    • Gaming
    • Healthcare
    • Business & Commerce
    • Digital Platforms
    • Emerging Technology

    Augmenting the physical world with digital content, creating immersive and interactive experiences through AR/MR technologies.

    Gartner: 2025 top tech trends
    Immersive Spatial Computing
    Augmenting the physical world with digital content, creating immersive and interactive experiences through AR/MR technologies.
    Impact Areas E-commerce, Gaming, Healthcare
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Business & Commerce, Digital Platforms, Emerging Technology
  • Immersive Marketing with AR/VR
    • Experiences Over Material Goods
    • The Blurring of Physical and Digital Realities
    • Entertainment
    • Gaming
    • Retail
    • Brands & Advertising
    • Emerging Technology

    AR and VR technologies are transforming marketing by offering immersive experiences that deepen consumer engagement and create memorable interactions.

    Aeroplane 2025: Branding trends report
    Immersive Marketing with AR/VR
    AR and VR technologies are transforming marketing by offering immersive experiences that deepen consumer engagement and create memorable interactions.
    Impact Areas Entertainment, Gaming, Retail
    Themes Experiences Over Material Goods, The Blurring of Physical and Digital Realities
    Categories Brands & Advertising, Emerging Technology
  • Human-Centric Technology
    • Authenticity and Transparency Reign Supreme
    • The Blurring of Physical and Digital Realities
    • The Power of Community and Connection
    • AI Integration
    • Customer Experience
    • Product Development
    • Service Design
    • Business & Commerce
    • Consumer Attitudes
    • Emerging Technology

    Technology is moving behind the scenes, enabling more human and authentic interactions, prioritizing seamless experiences that feel less digital.

    Red Antler: 2025 State of...
    Human-Centric Technology
    Technology is moving behind the scenes, enabling more human and authentic interactions, prioritizing seamless experiences that feel less digital.
    Impact Areas AI Integration, Customer Experience, Product Development, Service Design
    Themes Authenticity and Transparency Reign Supreme, The Blurring of Physical and Digital Realities, The Power of Community and Connection
    Categories Business & Commerce, Consumer Attitudes, Emerging Technology
  • High-Impact Use Case Adoption
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Employee Safety
    • Manufacturing
    • Operations
    • R&D
    • Business & Commerce
    • Emerging Technology

    Specific industrial metaverse use cases, like R&D innovation and manufacturing process planning, are seeing high adoption rates due to their immediate value and broad applicability.

    Siemens: Industrial Metaverse Research Study
    High-Impact Use Case Adoption
    Specific industrial metaverse use cases, like R&D innovation and manufacturing process planning, are seeing high adoption rates due to their immediate value and broad applicability.
    Impact Areas Employee Safety, Manufacturing, Operations, R&D
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Business & Commerce, Emerging Technology
  • Hardware Renaissance
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Consumer Electronics
    • Data Centers
    • IT
    • Robotics
    • Business & Commerce
    • Cybersecurity
    • Emerging Technology

    Hardware is regaining importance due to the increasing demands of AI, with specialized chips, AI-embedded devices, and sustainable data centers becoming crucial.

    Deloitte: Tech trends 2025
    Hardware Renaissance
    Hardware is regaining importance due to the increasing demands of AI, with specialized chips, AI-embedded devices, and sustainable data centers becoming crucial.
    Impact Areas Consumer Electronics, Data Centers, IT, Robotics
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Business & Commerce, Cybersecurity, Emerging Technology
  • Growing Technology Adoption
    • AI-Driven Transformation
    • Navigating Global Uncertainty
    • Automation
    • Healthcare
    • Sanitation
    • Telecommunications
    • Transportation
    • Business & Commerce
    • Emerging Technology
    • Global Challenges

    Technology adoption is increasing across various sectors, notably in 5G, robotics, and electric vehicles.

    WIPO: Global innovation index 2024
    Growing Technology Adoption
    Technology adoption is increasing across various sectors, notably in 5G, robotics, and electric vehicles.
    Impact Areas Automation, Healthcare, Sanitation, Telecommunications, Transportation
    Themes AI-Driven Transformation, Navigating Global Uncertainty
    Categories Business & Commerce, Emerging Technology, Global Challenges
  • GPU Availability Constraints
    • AI-Driven Transformation
    • AI development
    • Cloud Computing
    • Hardware infrastructure
    • Business & Commerce
    • Emerging Technology

    Access to GPUs remains a significant challenge, influencing infrastructure decisions and driving the adoption of specialized cloud platforms.

    S&P Global: Trends in AI
    GPU Availability Constraints
    Access to GPUs remains a significant challenge, influencing infrastructure decisions and driving the adoption of specialized cloud platforms.
    Impact Areas AI development, Cloud Computing, Hardware infrastructure
    Themes AI-Driven Transformation
    Categories Business & Commerce, Emerging Technology
  • GPS-Less Navigation
    • AI-Driven Transformation
    • Navigating Global Uncertainty
    • Aerospace
    • Autonomous Vehicles
    • Defense
    • Logistics
    • Cybersecurity
    • Emerging Technology
    • Government & Politics

    Increasing GPS disruptions are driving the development of alternative positioning, navigation, and timing (AltPNT) systems.

    CB Insights: Game changers 2025
    GPS-Less Navigation
    Increasing GPS disruptions are driving the development of alternative positioning, navigation, and timing (AltPNT) systems.
    Impact Areas Aerospace, Autonomous Vehicles, Defense, Logistics
    Themes AI-Driven Transformation, Navigating Global Uncertainty
    Categories Cybersecurity, Emerging Technology, Government & Politics
  • Global Crypto Ownership Surge
    • AI-Driven Transformation
    • Navigating Global Uncertainty
    • Finance
    • Investment
    • Technology
    • Business & Commerce
    • Emerging Technology
    • Finance & Money

    Cryptocurrency ownership is experiencing significant global growth, driven by increased accessibility, regulatory clarity, and macroeconomic factors.

    Triple A: The state of...
    Global Crypto Ownership Surge
    Cryptocurrency ownership is experiencing significant global growth, driven by increased accessibility, regulatory clarity, and macroeconomic factors.
    Impact Areas Finance, Investment, Technology
    Themes AI-Driven Transformation, Navigating Global Uncertainty
    Categories Business & Commerce, Emerging Technology, Finance & Money
  • Generative AI Spending Growth
    • AI-Driven Transformation
    • The Blurring of Physical and Digital Realities
    • Customer service
    • Hospitality
    • Marketing
    • Operations
    • Retail
    • Business & Commerce
    • Emerging Technology

    Retail and hospitality companies are rapidly increasing their investment in generative AI, though at a slower pace than some other sectors.

    Infosys: Generative AI radar for...
    Generative AI Spending Growth
    Retail and hospitality companies are rapidly increasing their investment in generative AI, though at a slower pace than some other sectors.
    Impact Areas Customer service, Hospitality, Marketing, Operations, Retail
    Themes AI-Driven Transformation, The Blurring of Physical and Digital Realities
    Categories Business & Commerce, Emerging Technology
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