Community-Built Ideals

Community-Built Ideals. TikTok's hyper-niche communities inspire users to make changes and connect with others who understand them, leading to new behaviors and mindsets. As a brand, tapping into specific communities and collaborating with relevant creators can help connect with viewers and spark authentic conversations. Teaching, being specific, and using polls and debates are creative approaches that can foster deeper connections and emotional bonds with TikTok users.

Click to access the source report