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Trends Categories Brands & Advertising

Your trends

Brands & Advertising 134
Business & e-Commerce 58
Consumer Attitudes 104
Culture 19
Data Privacy 12
Digital Platforms 107
Emerging Technology 137
Entertainment 35
Family & Parenting 3
Fashion & Beauty 41
Finance & Money 9
Food & Drink 11
Global Challenges 49
Government & Politics 2
Health & Wellness 54
Lifestyle 88
Media & Information 30
Relationships & Intimacy 3
Sustainability 75
The Home 4
The Workplace 12
Travel 9
Newest A-Z
  • Trend
    Category
    Summary
    Theme
    Report
  • Augmented Bottles
    • Brands & Advertising
    • Emerging Technology
    • Entertainment

    Beverage brands are using AR technology on product packaging to create musical experiences, appealing to customers for their ability to offer something new and create lasting impressions.

    • N/A
    TREND HUNTER - Trend Report...
    Augmented Bottles
    Beverage brands are using AR technology on product packaging to create musical experiences, appealing to customers for their ability to offer something new and create…
    • Brands & Advertising
    • Emerging Technology
    • Entertainment
  • Virtual Fashion
    • Brands & Advertising
    • Emerging Technology
    • Fashion & Beauty

    The fashion industry is experimenting with the metaverse and its artistic implications, leading to the popularity of metaverse-based fashion shows. Brands are appealing to customers for their novelty and innovation in virtual spaces.

    • N/A
    TREND HUNTER - Trend Report...
    Virtual Fashion
    The fashion industry is experimenting with the metaverse and its artistic implications, leading to the popularity of metaverse-based fashion shows. Brands are appealing to customers…
    • Brands & Advertising
    • Emerging Technology
    • Fashion & Beauty
  • Mixed Meditation
    • Brands & Advertising
    • Health & Wellness
    • Lifestyle

    Brands are curating mixed media meditation experiences for customers, using apps, VR and online gaming to create multi-sensory experiences. The popularity of wellness practices is growing as consumers seek out traditions combined with modern technologies.

    • N/A
    TREND HUNTER - Trend Report...
    Mixed Meditation
    Brands are curating mixed media meditation experiences for customers, using apps, VR and online gaming to create multi-sensory experiences. The popularity of wellness practices is…
    • Brands & Advertising
    • Health & Wellness
    • Lifestyle
  • Upcycled Luxury
    • Brands & Advertising
    • Fashion & Beauty
    • Sustainability

    Designer brands try their hand at upcycling products and materials. Many luxury designers are making attempts to be more eco-friendly, and one of the ways they're doing this is through the increasingly common practice of using waste materials to create new products. Making sustainable purchase decisions is increasingly important to…

    • N/A
    TREND HUNTER - Trend Report...
    Upcycled Luxury
    Designer brands try their hand at upcycling products and materials. Many luxury designers are making attempts to be more eco-friendly, and one of the ways…
    • Brands & Advertising
    • Fashion & Beauty
    • Sustainability
  • Mindful Shopping
    • Brands & Advertising
    • Consumer Attitudes
    • Lifestyle

    Brands are curating mindful shopping experiences for consumers, either for the entire experience or certain times of the day, to cater to varying needs and preferences. Consumers with varying needs and preferences expect that brands cater to them in a way that's more adaptable.

    • N/A
    TREND HUNTER - Trend Report...
    Mindful Shopping
    Brands are curating mindful shopping experiences for consumers, either for the entire experience or certain times of the day, to cater to varying needs and…
    • Brands & Advertising
    • Consumer Attitudes
    • Lifestyle
  • Eco Office
    • Brands & Advertising
    • Sustainability
    • The Workplace

    Businesses are prioritizing eco-friendliness in their offices to attract emerging talent who seek employers that align with their values. Brands are having to respond in order to draw in and retain emerging Gen Z and Millennial talent.

    • N/A
    TREND HUNTER - Trend Report...
    Eco Office
    Businesses are prioritizing eco-friendliness in their offices to attract emerging talent who seek employers that align with their values. Brands are having to respond in…
    • Brands & Advertising
    • Sustainability
    • The Workplace
  • Active SPF
    • Brands & Advertising
    • Consumer Attitudes
    • Fashion & Beauty

    Brands are prioritizing sunscreens with active ingredients such as vitamin C and niacinamide to enhance benefits and marketing power. Consumers are more informed and check ingredient lists instead of just product claims and branding.

    • N/A
    TREND HUNTER - Trend Report...
    Active SPF
    Brands are prioritizing sunscreens with active ingredients such as vitamin C and niacinamide to enhance benefits and marketing power. Consumers are more informed and check…
    • Brands & Advertising
    • Consumer Attitudes
    • Fashion & Beauty
  • QR Collabs
    • Brands & Advertising
    • Consumer Attitudes
    • Digital Platforms

    Brands are working with artists to create visually interesting, interactive campaigns using QR codes on packaging. The average consumer spends a lot of time on social media, making packaging a new and visually interesting experience.

    • N/A
    TREND HUNTER - Trend Report...
    QR Collabs
    Brands are working with artists to create visually interesting, interactive campaigns using QR codes on packaging. The average consumer spends a lot of time on…
    • Brands & Advertising
    • Consumer Attitudes
    • Digital Platforms
  • Livestream Shopping
    • Brands & Advertising
    • Fashion & Beauty
    • Lifestyle

    With livestreaming popular across many apps, fashion & beauty brands are increasingly using it as a way to market and sell. Branded, celebrity, or influencer-featuring livestreams have sway in Gen Z and young Millennials, being perceived as more authentic and less edited.

    • N/A
    TREND HUNTER - Trend Report...
    Livestream Shopping
    With livestreaming popular across many apps, fashion & beauty brands are increasingly using it as a way to market and sell. Branded, celebrity, or influencer-featuring…
    • Brands & Advertising
    • Fashion & Beauty
    • Lifestyle
  • Sustainable Packaging
    • Brands & Advertising
    • Global Challenges
    • Sustainability

    Sustainable packaging solutions for fresh foods and produce are increasing in popularity as businesses and consumers prioritize reducing waste and carbon output. Brands are making it easier to be sustainable with recyclable or compostable packaging.

    • N/A
    TREND HUNTER - Trend Report...
    Sustainable Packaging
    Sustainable packaging solutions for fresh foods and produce are increasing in popularity as businesses and consumers prioritize reducing waste and carbon output. Brands are making…
    • Brands & Advertising
    • Global Challenges
    • Sustainability
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