Your trends

• Trend
  Category
  Summary
  Theme
  Report
• Y2K is Now
  • Emerging Technology
  • Fashion & Beauty
  • Lifestyle

  Y2K is Now. Millennials are returning to the cultural and fashion trends of the early 2000s, referred to as Y2K, due to their fond memories of a simpler time and the popularity of TikTok trends such as #whatsinmybag and #cybery2k. The Y2K trend includes iconic vehicles from 2000s pop culture…

  • N/A
  CATAWIKI x IPSOS - Trend_Report-2023

  Y2K is Now

  Y2K is Now. Millennials are returning to the cultural and fashion trends of the early 2000s, referred to as Y2K, due to their fond memories…

  • Emerging Technology
  • Fashion & Beauty
  • Lifestyle
• Power to the People
  • Brands & Advertising
  • Consumer Attitudes
  • Emerging Technology

  Brands are shifting to a new model of consumer-as-co-creator, where consumers are actively shaping the brands they love with their dollars and voices. Brands are embracing this by inviting consumers into product development processes and leveraging NFTs for consumers to invest in and shape the brand's direction. In the future,…

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  MINTEL - Global Consumer Trends

  Power to the People

  Brands are shifting to a new model of consumer-as-co-creator, where consumers are actively shaping the brands they love with their dollars and voices. Brands are…

  • Brands & Advertising
  • Consumer Attitudes
  • Emerging Technology
• Femtech Futures
  • Digital Platforms
  • Emerging Technology
  • Health & Wellness

  The rise of femtech and emerging technology in healthcare is providing solutions to the issues of rising costs, legislative changes, and shortages in medical staff by offering virtual clinics and VR prescription services. The development of free mental health resources like Happiness House and XRHealth in the metaverse allows for…

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  MTM - 12 Trends of...

  Femtech Futures

  The rise of femtech and emerging technology in healthcare is providing solutions to the issues of rising costs, legislative changes, and shortages in medical staff…

  • Digital Platforms
  • Emerging Technology
  • Health & Wellness
• Railway Revival
  • Emerging Technology
  • Sustainability
  • Travel

  The railway industry in Europe has seen a revival due to the climate movement and the ban on short-haul domestic flights. In 2023, the railway industry is set to have a breakthrough with new Nightjet sleeper trains and luxury services like the Orient Express La Dolce Vita. Sunseekers and snow-lovers…

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  MTM - 12 Trends of...

  Railway Revival

  The railway industry in Europe has seen a revival due to the climate movement and the ban on short-haul domestic flights. In 2023, the railway…

  • Emerging Technology
  • Sustainability
  • Travel
• Edutainment
  • Digital Platforms
  • Emerging Technology
  • Entertainment

  Gen Z is disrupting traditional education paths and opting for alternatives like apprenticeships for quick financial stability. The rise of edutainment, such as business podcasts, educational content creators, and gamified learning apps, is driven by Gen Z's demand for engaging and easy-to-learn content. They are willing to use previously entertainment-only…

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  MTM - 12 Trends of...

  Edutainment

  Gen Z is disrupting traditional education paths and opting for alternatives like apprenticeships for quick financial stability. The rise of edutainment, such as business podcasts,…

  • Digital Platforms
  • Emerging Technology
  • Entertainment
• I Am A Believer
  • Consumer Attitudes
  • Digital Platforms
  • Emerging Technology

  The shift towards communities of interests and belonging is reshaping loyalty programs, enabling people to actually participate more in the brands they believe in. Three threads are converging: communities of interest, token-gated access to exclusive content, and digital collectibles. The next generation of brands will be built as communities first…

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  Accenture - Life Trends 2023

  I Am A Believer

  The shift towards communities of interests and belonging is reshaping loyalty programs, enabling people to actually participate more in the brands they believe in. Three…

  • Consumer Attitudes
  • Digital Platforms
  • Emerging Technology
• As It Was
  • Emerging Technology
  • Health & Wellness
  • The Workplace

  Work from home resulted in the loss of intangible benefits of office life: face-to-face meetings, mentorship, innovation and culture. While some missed it, others appreciated the flexibility. Resolving this tension between employers and employees and reaping the benefits of intangible benefits will require a plan by leadership that considers the…

  • N/A
  Accenture - Life Trends 2023

  As It Was

  Work from home resulted in the loss of intangible benefits of office life: face-to-face meetings, mentorship, innovation and culture. While some missed it, others appreciated…

  • Emerging Technology
  • Health & Wellness
  • The Workplace
• OK, Creative
  • Digital Platforms
  • Emerging Technology
  • Media & Information

  AI is now in people’s hands as a tool for creativity and is breaking new ground. It enables anyone to create language, image, and video content with seemingly little effort or learned skill, and has the potential to open up new possibilities as part of the creative process. Companies must…

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  Accenture - Life Trends 2023

  OK, Creative

  AI is now in people’s hands as a tool for creativity and is breaking new ground. It enables anyone to create language, image, and video…

  • Digital Platforms
  • Emerging Technology
  • Media & Information
• Signed, Sealed, Delivered
  • Data Privacy
  • Digital Platforms
  • Emerging Technology

  Digital wallets, which contain tokens to represent a person's identity, payment methods, and loyalty cards, are expected to revolutionize personal data control and privacy. People will have control over how much data they share with organizations and businesses will have to work harder to reward customers for sharing their data.…

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  Accenture - Life Trends 2023

  Signed, Sealed, Delivered

  Digital wallets, which contain tokens to represent a person's identity, payment methods, and loyalty cards, are expected to revolutionize personal data control and privacy. People…

  • Data Privacy
  • Digital Platforms
  • Emerging Technology
• Meme Messaging
  • Consumer Attitudes
  • Culture
  • Emerging Technology

  Meme messaging is a growing trend in internet culture, driven by a preference for offbeat humor and design. A significant portion of global consumers prefer brands that don't take themselves too seriously, and a majority of consumers welcome the use of GIFs, memes, and emojis in online communication with companies.…

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  FORESIGHT FACTORY - Global Trending

  Meme Messaging

  Meme messaging is a growing trend in internet culture, driven by a preference for offbeat humor and design. A significant portion of global consumers prefer…

  • Consumer Attitudes
  • Culture
  • Emerging Technology