Your trends

• Trend
  Category
  Summary
  Theme
  Report
• Shrink Your Return Rates
  • Brands & Advertising
  • Business & e-Commerce
  • Consumer Attitudes

  Shrink Your Return Rates. Brands are losing $29 per customer due to an increase in returns, which is 20-30% of online purchases compared to 8-10% of in-store purchases. Minimizing returns can benefit both the customers and the business by reducing waste and improving inventory management. Detailed product descriptions, customer reviews,…

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  Shopify - Commerce Trends 2029

  Shrink Your Return Rates

  Shrink Your Return Rates. Brands are losing $29 per customer due to an increase in returns, which is 20-30% of online purchases compared to 8-10%…

  • Brands & Advertising
  • Business & e-Commerce
  • Consumer Attitudes
• Economic Woes
  • Brands & Advertising
  • Business & e-Commerce
  • Consumer Attitudes

  Economic Woes. The economic slowdown has forced brands to adapt to economic uncertainty, resulting in strategic pricing, timely discounts, new income streams, and cutting overhead costs. Customer loyalty is a key focus for 2023, with businesses investing in retention to build trust that can outlast a recession. However, the economic…

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  Shopify - Commerce Trends 2030

  Economic Woes

  Economic Woes. The economic slowdown has forced brands to adapt to economic uncertainty, resulting in strategic pricing, timely discounts, new income streams, and cutting overhead…

  • Brands & Advertising
  • Business & e-Commerce
  • Consumer Attitudes
• Fighting Inflation With Loyalty
  • Brands & Advertising
  • Consumer Attitudes
  • Sustainability

  Fighting Inflation With Loyalty. Inflation can lead brands to reduce prices for short-term gains, but investing in customer loyalty iis a more sustainable approach. Loyal customers are more valuable in the long run and cost less to sell to, increasing the likelihood of future sales and even making price increases…

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  Shopify - Commerce Trends 2031

  Fighting Inflation With Loyalty

  Fighting Inflation With Loyalty. Inflation can lead brands to reduce prices for short-term gains, but investing in customer loyalty iis a more sustainable approach. Loyal…

  • Brands & Advertising
  • Consumer Attitudes
  • Sustainability
• B(r)and Togher
  • Brands & Advertising
  • Business & e-Commerce
  • Digital Platforms

  B(r)and Togher. As ecommerce competition continues to rise, brands are collaborating with other brands to reach new audiences. This also gives them more first-party customer data to work with. To keep in mind though, relying solely on traditional advertising tools may not be as effective as it once was, as…

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  Shopify - Commerce Trends 2032

  B(r)and Togher

  B(r)and Togher. As ecommerce competition continues to rise, brands are collaborating with other brands to reach new audiences. This also gives them more first-party customer…

  • Brands & Advertising
  • Business & e-Commerce
  • Digital Platforms
• Open To New Things
  • Brands & Advertising
  • Consumer Attitudes
  • Fashion & Beauty

  Open To New Things. Consumers will continue to be open to trying new brands in 2023, with 41% switching once more options became available after strict lockdowns eased. During the pandemic, 75% of consumers tried something different, whether it was new stores, products, or buying methods, and now they are…

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  Shopify - Commerce Trends 2033

  Open To New Things

  Open To New Things. Consumers will continue to be open to trying new brands in 2023, with 41% switching once more options became available after…

  • Brands & Advertising
  • Consumer Attitudes
  • Fashion & Beauty
• Brand x Brand
  • Brands & Advertising
  • Business & e-Commerce
  • Digital Platforms

  Brand x Brand. Brands can tap into new audiences and save on conversion costs by collaborating with each other, turning competitors into collaborators. Collaborations have always been a part of the world of commerce, such as car dealerships located together or concerts featuring multiple bands. This untapped opportunity allows brands…

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  Shopify - Commerce Trends 2034

  Brand x Brand

  Brand x Brand. Brands can tap into new audiences and save on conversion costs by collaborating with each other, turning competitors into collaborators. Collaborations have…

  • Brands & Advertising
  • Business & e-Commerce
  • Digital Platforms
• The cookie finally gets dunked
  • Brands & Advertising
  • Consumer Attitudes
  • Data Privacy

  The Cookie Gets Dunked. The end of third-party cookies is finally on the horizon, with consumers increasingly frustrated by the lack of privacy they bring. While advertisers worry about the impact on personalized advertising, brands must act quickly to find alternatives and track conversions without relying on cookies. Emotion analysis…

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  Talkwalkers - Social Media Trends...

  The cookie finally gets dunked

  The Cookie Gets Dunked. The end of third-party cookies is finally on the horizon, with consumers increasingly frustrated by the lack of privacy they bring.…

  • Brands & Advertising
  • Consumer Attitudes
  • Data Privacy
• A New Social Standard
  • Brands & Advertising
  • Emerging Technology
  • Media & Information

  A New Social Standard. Consumers are becoming more aware of fake news and deepfake technology, leading to an increased demand for authenticity and integrity in content. Brands and social media platforms need to adapt quickly or risk facing a breaking point in the near future. Digital security is becoming a…

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  Talkwalkers - Social Media Trends...

  A New Social Standard

  A New Social Standard. Consumers are becoming more aware of fake news and deepfake technology, leading to an increased demand for authenticity and integrity in…

  • Brands & Advertising
  • Emerging Technology
  • Media & Information
• Multi-sensory social media
  • Brands & Advertising
  • Digital Platforms
  • Media & Information

  Multi-sensory social media. As we move towards an "internet of senses," brands must develop a true multi-channel, multi-format approach to stimulate consumers in new and interactive ways, and to create a more accessible experience. Social media platforms are leaning towards social audio and vertical videos, and brands are investing in…

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  Talkwalkers - Social Media Trends...

  Multi-sensory social media

  Multi-sensory social media. As we move towards an "internet of senses," brands must develop a true multi-channel, multi-format approach to stimulate consumers in new and…

  • Brands & Advertising
  • Digital Platforms
  • Media & Information
• Predictive analytics will disrupt marketing
  • Brands & Advertising
  • Emerging Technology
  • Global Challenges

  Predictive analytics will disrupt marketing. Predictive analytics is a game-changer in marketing and is expected to disrupt the industry. While it has been used in other fields, its integration into social media marketing is just beginning. The technology's potential is enormous, providing valuable insights into future trends and campaign adaptations.…

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  Talkwalkers - Social Media Trends...

  Predictive analytics will disrupt marketing

  Predictive analytics will disrupt marketing. Predictive analytics is a game-changer in marketing and is expected to disrupt the industry. While it has been used in…

  • Brands & Advertising
  • Emerging Technology
  • Global Challenges