current
Wife and Marital Roleplay
Increased interest in "wife" and marital searches, alongside boundary-pushing terms like "cuckold wife" and "wife swap," reflects a fascination with traditional roles and exploring boundaries within committed relationships.
Timeframe
near-term
Categories
Subcategories
Impact areas
Detailed Analysis
The popularity of the TV show "The Secret Lives of Mormon Wives" appears to have fueled this trend, with searches for "Mormon wife" (+71%), "Mormon sex" (+92%), and related terms increasing significantly. This suggests that pop culture can influence sexual fantasies and desires. The simultaneous rise in searches for both "traditional wife" (+34%) and "cuckold wife" (+8%) indicates a complex interplay between traditional roles and the exploration of non-traditional sexual dynamics. As Dr. Betito observes, this trend may signify "putting back excitement and trying to keep the fantasy alive, even after putting a ring on it."
Context Signals
Release of "The Secret Lives of Mormon Wives" TV show.
General interest in "wife" and marital searches.
Increased interest in boundary-pushing searches.
Edge
Potential for niche platforms catering to specific marital roleplay fantasies.
Further blurring of lines between traditional and non-traditional relationship dynamics in pornographic content.
Opportunities for relationship counselors and sex therapists to address the impact of these fantasies on real-life relationships.