Brands are curating mixed media meditation experiences for customers, using apps, VR and online gaming to create multi-sensory experiences. The popularity of wellness practices is growing as consumers seek out traditions combined with modern technologies.
This trend originates from the report:
TREND HUNTER - Trend Report 2074
The popularity of the wellness industry in North America comes from the blending of long-practiced traditions and rituals, combined with contemporary technologies and innovations. Consumers are turning to wellness practices that are often influenced by Eastern traditions, and appreciate brands that are able to fit those practices into their lifestyles..