{"id":5646,"date":"2023-03-24T21:43:41","date_gmt":"2023-03-24T19:43:41","guid":{"rendered":"https:\/\/trends.tuio.ro\/trends\/who-doesnt-like-to-play\/"},"modified":"2023-03-24T21:43:41","modified_gmt":"2023-03-24T19:43:41","slug":"who-doesnt-like-to-play","status":"publish","type":"trends-cpt","link":"https:\/\/trends.tuio.ro\/edition\/2023\/trends\/who-doesnt-like-to-play\/","title":{"rendered":"Who Doesn\u2019t Like To Play?"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>Who Doesn\u2019t Like To Play? Gaming\u2019s influence is broader than you think. A recent Statista report shows that the UK now boasts 46.7 million gamers. While it showed a slight male skew, it also highlighted that gaming penetration among females has now reached 56% (vs 63% male.) They\u2019re a lot older than you think too\u2014a recent Deloitte study revealed that in the UK, 95% of Millennials and Gen Z spend over 12 hours gaming per week, while 80% of Generation X spend over nine hours, and 46% of Boomers and Matures spend more than seven hours. It\u2019s continuing to shift in that direction too, with Ofcom reporting that there has been a 25% increase in UK gamers aged 55-64 in the last two years.<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"template":"","trend-keywords":[5703,5632,5640,5650,5695,5696,5631,5691,5710,5808],"trend-themes":[],"trend-categories":[5638,5655,5647],"class_list":["post-5646","trends-cpt","type-trends-cpt","status-publish","hentry","trend-keywords-aging","trend-keywords-consumer-attitudes","trend-keywords-consumer-habits","trend-keywords-entertainment","trend-keywords-gambling","trend-keywords-gaming","trend-keywords-gen-z","trend-keywords-millennial","trend-keywords-screen-time","trend-keywords-sports","trend-categories-consumer-attitudes","trend-categories-trends-in-entertainment","trend-categories-lifestyle"],"acf":{"report":"Wavemaker UK - Growth Trends 2026","long_trend_summary":"Who Doesn\u2019t Like To Play. Gaming\u2019s influence is broader than you think. A recent Statista report shows that the UK now boasts 46.7 million gamers. While it showed a slight male skew, it also highlighted that gaming penetration among females has now reached 56% (vs 63% male.) They\u2019re a lot older than you think too\u2014a recent Deloitte study revealed that in the UK, 95% of Millennials and Gen Z spend over 12 hours gaming per week, while 80% of Generation X spend over nine hours, and 46% of Boomers and Matures spend more than seven hours. It\u2019s continuing to shift in that direction too, with Ofcom reporting that there has been a 25% increase in UK gamers aged 55-64 in the last two years.","report_button_title":"Click to access the source report","report_button_url":"https:\/\/wavemakerglobal.com\/uk\/the-2023-growth-trends\/"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/trends.tuio.ro\/edition\/2023\/wp-json\/wp\/v2\/trends-cpt\/5646","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/trends.tuio.ro\/edition\/2023\/wp-json\/wp\/v2\/trends-cpt"}],"about":[{"href":"https:\/\/trends.tuio.ro\/edition\/2023\/wp-json\/wp\/v2\/types\/trends-cpt"}],"author":[{"embeddable":true,"href":"https:\/\/trends.tuio.ro\/edition\/2023\/wp-json\/wp\/v2\/users\/1"}],"wp:attachment":[{"href":"https:\/\/trends.tuio.ro\/edition\/2023\/wp-json\/wp\/v2\/media?parent=5646"}],"wp:term":[{"taxonomy":"trend-keywords","embeddable":true,"href":"https:\/\/trends.tuio.ro\/edition\/2023\/wp-json\/wp\/v2\/trend-keywords?post=5646"},{"taxonomy":"trend-themes","embeddable":true,"href":"https:\/\/trends.tuio.ro\/edition\/2023\/wp-json\/wp\/v2\/trend-themes?post=5646"},{"taxonomy":"trend-categories","embeddable":true,"href":"https:\/\/trends.tuio.ro\/edition\/2023\/wp-json\/wp\/v2\/trend-categories?post=5646"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}