{"id":5433,"date":"2023-03-24T21:43:12","date_gmt":"2023-03-24T19:43:12","guid":{"rendered":"https:\/\/trends.tuio.ro\/trends\/educator-brands-brands-advertising\/"},"modified":"2023-03-24T21:43:12","modified_gmt":"2023-03-24T19:43:12","slug":"educator-brands-brands-advertising","status":"publish","type":"trends-cpt","link":"https:\/\/trends.tuio.ro\/edition\/2023\/trends\/educator-brands-brands-advertising\/","title":{"rendered":"Educator Brands &#038; Brands &#038; Advertising"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>Consumers are looking for more than just products from retailers, they want education and inspiration. Brands that deliver on this will have a stronger impact, improving a consumer&#8217;s life and contributing to their well-being. Grocers will offer budget-friendly meal tips, healthcare providers will focus on customer service, and restaurants will provide ideas on entertaining.<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"template":"","trend-keywords":[5745,5632,5640,5667,5641,5766,5665,5748,5659,5670],"trend-themes":[],"trend-categories":[5731,5638,5656],"class_list":["post-5433","trends-cpt","type-trends-cpt","status-publish","hentry","trend-keywords-advertising","trend-keywords-consumer-attitudes","trend-keywords-consumer-habits","trend-keywords-food","trend-keywords-health-trends","trend-keywords-healthcare","trend-keywords-healthy-eating","trend-keywords-restaurants","trend-keywords-retail","trend-keywords-wellness","trend-categories-brands-advertising-trends","trend-categories-consumer-attitudes","trend-categories-health-wellness"],"acf":{"report":"VERICAST - Predictions & Trends 2031","long_trend_summary":"What we buy and where we choose to buy it continue to be about more than just getting \u201cstuff.\u201d Now perhaps more than ever, it appears that people are looking to their banks and credit unions for financial education, to grocers for cooking inspiration, to healthcare providers for tips on healthier living and to restaurants for ideas on entertaining. The best brands will make their advertising and selling about more than the end product. \u201cBrands should consider how they can improve a consumer\u2019s life or contribute to their well-being,\u201d says Rob Crews, Director, Restaurant Industry Strategy. \u201cAnd they are wise to articulate it in a way that is both tangible and actionable \u2014 something more than an empty brand promise. A brand is a promise, and a strong brand is a promise delivered.\u201d GROCERIES. \u201cEven in the face of rising prices,\u201d says Companey, \u201cwe\u2019re going to see retailers leaning into their role as a source of inspiration to consumers. Look for more grocers to offer tips on how to feed a family on a budget, more recipes incorporated onto websites and into mobile apps, more how- to videos that allow shoppers to order ingredients directly from the video.\u201d HEALTHCARE. Maurer says continued hospital mergers, acquisitions and consolidations will increase patient frustration and confusion. The result? \u201cThere will be a heightened need,\u201d she says, \u201cfor consumer education and a real focus on customer service.\u201d","report_button_title":"Click to access the source report","report_button_url":"https:\/\/www.vericast.com\/the-2023-trendwatch-report\/"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/trends.tuio.ro\/edition\/2023\/wp-json\/wp\/v2\/trends-cpt\/5433","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/trends.tuio.ro\/edition\/2023\/wp-json\/wp\/v2\/trends-cpt"}],"about":[{"href":"https:\/\/trends.tuio.ro\/edition\/2023\/wp-json\/wp\/v2\/types\/trends-cpt"}],"author":[{"embeddable":true,"href":"https:\/\/trends.tuio.ro\/edition\/2023\/wp-json\/wp\/v2\/users\/1"}],"wp:attachment":[{"href":"https:\/\/trends.tuio.ro\/edition\/2023\/wp-json\/wp\/v2\/media?parent=5433"}],"wp:term":[{"taxonomy":"trend-keywords","embeddable":true,"href":"https:\/\/trends.tuio.ro\/edition\/2023\/wp-json\/wp\/v2\/trend-keywords?post=5433"},{"taxonomy":"trend-themes","embeddable":true,"href":"https:\/\/trends.tuio.ro\/edition\/2023\/wp-json\/wp\/v2\/trend-themes?post=5433"},{"taxonomy":"trend-categories","embeddable":true,"href":"https:\/\/trends.tuio.ro\/edition\/2023\/wp-json\/wp\/v2\/trend-categories?post=5433"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}